Cantitate/Preț
Produs

Global Technology and Corporate Crisis: Strategies, Planning and Communication in the Information Age

Autor Simon Moore, Mike Seymour
en Limba Engleză Paperback – 25 aug 2005
Accelerating global change is generating a volatile, shifting and potent array of risks and threats for business and corporate management. If business is to survive and recover, the authors argue that a major shift is needed that embraces corporate culture, operational planning and the key role of communication in the information revolution. This innovative text meets this challenge head on. It includes informed insights into the implications for strategic planning, management and communications handling for companies facing serious issues and crisis situations in tomorrow’s corporate world.
With a wide-ranging review of the information and communications revolution, and a forecast of future parameters for planning and execution of crisis management, this book will be invaluable reading for all those involved in the strategic management of technology and corporate communications.
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (1) 21332 lei  6-8 săpt.
  Taylor & Francis – 25 aug 2005 21332 lei  6-8 săpt.
Hardback (1) 59679 lei  6-8 săpt.
  Taylor & Francis – 25 aug 2005 59679 lei  6-8 săpt.

Preț: 21332 lei

Preț vechi: 28831 lei
-26% Nou

Puncte Express: 320

Preț estimativ în valută:
4082 4212$ 3455£

Carte tipărită la comandă

Livrare economică 04-18 martie

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780415365970
ISBN-10: 041536597X
Pagini: 202
Dimensiuni: 156 x 234 x 12 mm
Greutate: 0.32 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Public țintă

Postgraduate, Professional, and Undergraduate

Cuprins

Acknowledgements.  Preface.  Part 1: Shocks and The System  1. The Change  2. ‘Cobra Technology’  3. The Future for Public Opinion – ‘An Imitation of Closeness’  4. The Fragile Corporation  Part 2: Organizing For Crisis  5. Descent into the Maelstrom  6. Learning Conversational Transparency  7. Devolution and Fission  Conclusion  Afterwords  Bibliography  Index

Notă biografică

Simon Moore is Associate Professor at the IDCC Dept, Bentley College, Waltham, Massachusetts, USA.
Simon Moore specialises in international corporate communication, public affairs, issues management, risk communication and crisis preparedness.
Michael Seymour is International Director for Crisis & Issues Management, London.
An internationally experienced crisis manager and planner, Mike Seymour provides strategic and communications counsel to senior management teams as they face major issues and emergencies. Drawing upon his experience of leading multi-disciplined teams, he is a regular lecturer and media commentator in the crisis management and planning fields.

Recenzii

'It’s a must read for anyone who realises the critical importance and the power of corporate reputation and who understands how a mismanaged crisis can destroy that reputation.' - Martin Langford, MD, Kissmann Langford

Descriere

With a wide-ranging information review and a forecast of future crisis management parameters, this innovative text explores the collision of emerging technology, corporate vulnerabilities and new and counter-flows of information and communications.