How to Say It: Winning Words, Phrases, and Strategies to Build Lasting Relationships in Sales a ND Service de Jack Griffin

How to Say It: Winning Words, Phrases, and Strategies to Build Lasting Relationships in Sales a ND Service: How to Say It

en Limba Engleză Hardback – 4 mar 2013 – vârsta de la 18 ani

A guide to effectively communicating with customers to create lasting—and repeat—business relationships.

This book provides practical, results-oriented guidance for effective communication with customers through sample words, phrases, scripts, and strategies applied to real-world examples.

Unlike the vast majority of books that deal with customer communication, How to Say It®: Creating Complete Customer Satisfaction does not separate sales from customer service communications, but instead integrates them into a single book. Readers will learn how to:

Speak the language of Yes by asking the right questions
Get referrals through established customers
Offer value through solutions, satisfaction, and trust
Anticipate and preempt objections
Own a problem by owning the solution

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Paperback (1)	136^.89 lei 3-5 săpt.
Prentice Hall Press – 31 mar 2011	136^.89 lei 3-5 săpt.
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Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780735205253
ISBN-10: 0735205256
Pagini: 272
Dimensiuni: 152 x 231 x 18 mm
Greutate: 0.32 kg
Ediția:New.
Editura: Prentice Hall Press
Seria How to Say It

Notă biografică

Jack Griffinis the author ofHow to Say It at WorkandHow to Say It for First-Time Managers. He is a communications expert and consultant to small businesses, entrepreneurs, cultural institutions, and publishers.

Cuprins

Preface: Irreplaceable, Indispensable, Incredible You xi

Part 1 Finding Facts and Facing Facts

1 Reality Check 3

2 Get Hold of Yourself 13

3 Dig for Buried Treasure 23

4 Taking Aim 43

Part 2 Standing Out and Fitting In

5 Uncommon Courtesy 65

6 From Office Politics to Office Diplomacy 91

7 Be the "Go-To"Brand 107

8 Creating Satisfaction 133

9 Hard Heads, Hard Hearts, and Hard Asses 155

Part 3 Holding On and Breaking Through

10 A Handbook of Hazards 169

11 The Indispensable Network 183

12 Stepping Out and Stepping Up 197

Index 215

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