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Interdisciplinary Approaches to Digital Transformation and Innovation

Editat de Rocci Luppicini
en Limba Engleză Paperback – 6 ian 2020
Business approaches in today's society have become technologically-driven and highly-applicable within various professional fields. These business practices have transcended traditional boundaries with the implementation of internet technology, making it challenging for professionals outside of the business world to understand these advancements. Interdisciplinary research on business technology is required to better comprehend its innovations. Interdisciplinary Approaches to Digital Transformation and Innovation provides emerging research exploring the complex interconnections of technological business practices within society. This book will explore the practical and theoretical aspects of e-business technology within the fields of engineering, health, and social sciences. Featuring coverage on a broad range of topics such as data monetization, mobile commerce, and digital marketing, this book is ideally designed for researchers, managers, students, engineers, computer scientists, economists, technology designers, information specialists, and administrators seeking current research on the application of e-business technologies within multiple fields.
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Specificații

ISBN-13: 9781799851486
ISBN-10: 1799851486
Pagini: 396
Dimensiuni: 178 x 254 x 21 mm
Greutate: 0.74 kg
Editura: Business Science Reference

Descriere

Descriere de la o altă ediție sau format:
Provides emerging research exploring the complex interconnections of technological business practices within society. The book explores the practical and theoretical aspects of e-business technology within the fields of engineering, health, and social sciences.