Making Numbers Count: The art and science of communicating numbers
Autor Chip Heath, Karla Starren Limba Engleză Paperback – 12 ian 2022
__________
How many hours' worth of songs are on your Spotify Wrapped this year?
How much is your commute time really worth?
How do you work out how likely you are to get Covid based on the official statistics?
How do your viewing hours track against the most popular shows on Netflix?
Whether you're interested in global problems like climate change, running a business, or just grasping how few people have washed their hands between visiting the bathroom and touching you, this book will help math-lovers and math-haters alike translate the numbers that illuminate our world.
Until very recently, most languages had no words for numbers greater than five - anything from six to infinity was known as 'lots'. While the numbers in our world have become increasingly complex, our brains are stuck in the past. Yet the ability to communicate and understand numbers has never mattered more. How can we more effectively translate numbers and stats - so fundamental to the next big idea - to make data come to life?
Drawing on years of research into making ideas stick, Chip Heath and Karla Starr outline six critical principles that will give anyone the tools to communicate numbers with more transparency and meaning. Using concepts such as simplicity, concreteness and familiarity, they show us how to transform hard numbers into their most engaging form, allowing us to bring more data, more naturally, into decisions in our schools, our workplaces and our society.
Toate formatele și edițiile | Preț | Express |
---|---|---|
Paperback (3) | 65.98 lei 21-33 zile | |
Transworld Publishers Ltd – 21 aug 2024 | 65.98 lei 21-33 zile | |
Transworld Publishers Ltd – 12 ian 2022 | 67.90 lei 21-33 zile | +22.88 lei 6-12 zile |
Simon + Schuster LLC – 10 ian 2022 | 95.73 lei 17-24 zile | +8.29 lei 6-12 zile |
Hardback (1) | 124.76 lei 3-5 săpt. | +64.80 lei 6-12 zile |
Avid Reader Press / Simon & Schuster – 10 ian 2022 | 124.76 lei 3-5 săpt. | +64.80 lei 6-12 zile |
Preț: 67.90 lei
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Specificații
ISBN-10: 1787634221
Pagini: 172
Dimensiuni: 151 x 231 x 16 mm
Greutate: 0.24 kg
Editura: Transworld Publishers Ltd
Colecția Bantam Press
Descriere
How many hours' worth of songs are on your Spotify Wrapped this year?
How much is your commute time really worth?
How do you work out how likely you are to get Covid based on the official statistics?
How do your viewing hours track against the most popular shows on Netflix?
Whether you're interested in global problems like climate change, and understanding that the Australian wildfires destroyed an area twice the size of Portugal, or just grasping how few people have washed their hands between visiting the bathroom and touching your hands, this book will help math-lovers and math-haters alike translate the numbers that animate our world.
Until very recently, most languages had no words for numbers greater than five - anything from six to infinity was known as 'lots'. While the numbers in our world have become increasingly complex, our brains are stuck in the past. Yet the ability to communicate and understand numbers has never mattered more. How can we more effectively translate numbers and stats - so fundamental to the next big idea - to make data come to life?
Drawing on years of research into making ideas stick, Chip Heath and Karla Starr outline six critical principles that will give anyone the tools to communicate numbers with more transparency and meaning. Using concepts such as simplicity, concreteness and familiarity, they reveal what's compelling about a number and show how to transform it into its most engaging form.