Measurement of Food Preferences

Autor H.J.H. MacFie, D.M.H. Thomson

en Limba Engleză Hardback – 30 oct 1994

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Specificații

ISBN-13: 9780834216792
ISBN-10: 0834216795
Pagini: 302
Ilustrații: XII, 302 p.
Dimensiuni: 155 x 235 x 22 mm
Greutate: 0.62 kg
Ediția:1994
Editura: Springer Us
Colecția Springer
Locul publicării:New York, NY, United States

Public țintă

Research

Cuprins

A Measurement Scheme For Developing Institutional Products. Appropriateness as a Measure of the Cognitive-Contextual Aspects of Food Acceptance. The Repertory Grid Approach. Focus Group Interviewing. Product Optimization: Approaches and Applications. Preference Mapping in Practice. An Individualized Psychological Approach to Measuring Influences of Consumer Preferences. Modeling Food Choice. Nutritional Influences on Mood and Cognitive Performance: Their Measurement and Relevance to Food Acceptance. Consumer Expectations and Their Role in Food Acceptance. References. Index.

Recenzii

`Anyone involved in New Product Development should read this book; it is also an excellent undergraduate/postgraduate text. The authors have done a good job in putting together the necessary information in a logical sequence and have provided us with a book that has few competitors.'
Journal of the Science of Food and Agriculture

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