Models of Opportunity: How Entrepreneurs Design Firms to Achieve the Unexpected
Autor Gerard George, Adam J. Bocken Limba Engleză Paperback – 15 feb 2012
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Cambridge University Press – 15 feb 2012 | 322.12 lei 6-8 săpt. | |
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Preț: 322.12 lei
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Specificații
ISBN-13: 9780521170840
ISBN-10: 0521170842
Pagini: 320
Ilustrații: 24 b/w illus. 18 tables
Dimensiuni: 153 x 227 x 14 mm
Greutate: 0.52 kg
Ediția:New.
Editura: Cambridge University Press
Colecția Cambridge University Press
Locul publicării:Cambridge, United Kingdom
ISBN-10: 0521170842
Pagini: 320
Ilustrații: 24 b/w illus. 18 tables
Dimensiuni: 153 x 227 x 14 mm
Greutate: 0.52 kg
Ediția:New.
Editura: Cambridge University Press
Colecția Cambridge University Press
Locul publicării:Cambridge, United Kingdom
Cuprins
List of figures; List of tables; List of boxes; Six insights to achieve the unexpected; 1. Rethink organisation design; 2. Appreciate imperfect opportunities; 3. Remodel for coherence; 4. Build bridges; 5. Inspire the narrative; 6. Embrace the unexpected opportunity; 7. Hindsight; Index.
Recenzii
'Some of the best works on business models are conceptual and case-based books that have been written by experienced entrepreneurs … The contribution of Models of Opportunity to this literature is the importance of narratives. George and Bock's emphasis on the importance of communication and the management of narrative is likely to resonate well with those immersed in practice and matches my own experiences from working with numerous start-ups.' Administrative Science Quarterly
Descriere
A fresh perspective on emerging trends in entrepreneurship, organisational change and high-growth firms.