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MSU Contributions to International Business and Innovation

Autor Tamer Cavusgil
en Limba Engleză Hardback – 26 ian 2009
Features essays in marketing and international business. This book illustrates how individual research streams, whose foundations were established during the doctoral program, took off and became primary areas of specialization for individual alumni. Based on the 2008 symposium held at Michigan State University (MSU), the authors offer personal reflections of the contributions their mentors, peers, and the larger academic community have made to their professional development.
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Specificații

ISBN-13: 9781848554405
ISBN-10: 1848554400
Pagini: 244
Dimensiuni: 185 x 234 x 25 mm
Greutate: 0.53 kg
Ediția:New.
Editura: Emerald Publishing
Locul publicării:United Kingdom