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Negotiating Business Narratives: Fables of the Information Technology, Automobile Manufacturing, and Financial Trading Industries de Sandford Borins

Negotiating Business Narratives: Fables of the Information Technology, Automobile Manufacturing, and Financial Trading Industries

Autor Sandford Borins, Beth Herst
en Limba Engleză Hardback – 12 apr 2018
This book challenges the widely-held belief that popular narratives about business are invariably critical. It develops a more nuanced analytic model of private sector narrative and applies it to 63 recent narrative texts (movies, histories, biographies) produced in the US dealing with three major industries: information technology, automobile manufacturing, and financial trading. It identifies recurring patterns to compare sectors and to analyze their implications. Negotiating Business Narratives appeals to academics and practitioners interested in business and society, strategic management, and contemporary literature and films about business.
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Specificații

ISBN-13: 9783319779225
ISBN-10: 3319779222
Pagini: 80
Ilustrații: XIII, 78 p.
Dimensiuni: 148 x 210 mm
Greutate: 0.26 kg
Ediția:1st ed. 2018
Editura: Springer International Publishing
Colecția Palgrave Pivot
Locul publicării:Cham, Switzerland

Cuprins

1 Conceptual Framework and Methodology.- 2 Insanely Great: The Dominant IT Fable.- 3 Cults of Personality: Fables of the Automobile Industry.- 4 “A Good Dose of Outrage”: Financial Trading Fables.- 5 Conclusion: Narrative Templates and Social Negotiations.

Recenzii

“My read of this short text (78 pages) is that the authors have most certainly been successful on the first front and have taken the field another valuable step toward the second. … this book has much to recommend. Analyzing popular culture narratives, this research effectively describes the narratives of three business industries. It does this quite well.” (Michael D. Jones, Journal of Public Administration Research and Theory, December, 10, 2018)
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Notă biografică

Sandford Borins is Professor of Strategic Management at the University of Toronto, Canada.
Beth Herst is a researcher and writer based in Toronto, Canada.

Textul de pe ultima copertă

This book challenges the widely-held belief that popular narratives about business are invariably critical. It develops a more nuanced analytic model of private sector narrative and applies it to 63 recent narrative texts (movies, histories, biographies) produced in the US dealing with three major industries: information technology, automobile manufacturing, and financial trading. It identifies recurring patterns to compare sectors and to analyze their implications. Negotiating Business Narratives appeals to academics and practitioners interested in business and society, strategic management, and contemporary literature and films about business.

Caracteristici

Engages with an important aspect of contemporary culture (movies, novels, biographies, histories about business) in a thoughtful, rigorous, and accessible way Demonstrates that how we as a society think about business is strongly influenced by the way it is represented in these texts This, in turn, influences key personal decisions, such as career choice, and key public policy decisions, such as the regulation of business Examines texts’ influence on social discourse and the circulation and reproduction within popular culture of the narrative structures they instantiate