Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation
Autor A. Goerzenen Limba Engleză Hardback – 2 aug 2005
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Specificații
ISBN-13: 9781403947666
ISBN-10: 140394766X
Pagini: 240
Ilustrații: XVI, 152 p.
Dimensiuni: 127 x 203 x 14 mm
Greutate: 0.33 kg
Ediția:2005
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom
ISBN-10: 140394766X
Pagini: 240
Ilustrații: XVI, 152 p.
Dimensiuni: 127 x 203 x 14 mm
Greutate: 0.33 kg
Ediția:2005
Editura: Palgrave Macmillan UK
Colecția Palgrave Macmillan
Locul publicării:London, United Kingdom
Cuprins
Dedication List of Tables List of Figures Foreword Preface Acknowledgements A Note on the Author An Expanded View of Multinational Corporation Diversification Geographic Scope: The Impact of Location on MNC Performance Alliance Networks: A New Dimension of Diversification Product Diversity: The Traditional View of Business Diversification Patterns of Multinational Corporation Diversification Drawing the Pieces Together Appendix 1: Research Methods Appendix 2: A Note on Measuring MNC Diversification Index References Endnotes
Notă biografică
ANTHONY GOERZEN currently teaches strategy and international business at the University of Victoria. Prior to entering academia, Dr. Goerzen spent almost 15 years in industry in various management positions. His research focuses on the strategic management of international firms with a focus on alliance networks and country environments (e.g., country risks). He has published in several journals including Strategic Management Journal, The Academy of Management Executive, Management International Review, and The Journal of Small Business and Entrepreneurship.