Revenue Management with Flexible Products: Models and Methods for the Broadcasting Industry: Lecture Notes in Economics and Mathematical Systems, cartea 596
Autor Michael Müller-Bungarten Limba Engleză Paperback – 26 iun 2007
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Specificații
ISBN-13: 9783540723158
ISBN-10: 3540723153
Pagini: 324
Ilustrații: XXI, 299 p.
Dimensiuni: 155 x 235 x 19 mm
Greutate: 0.5 kg
Ediția:2007
Editura: Springer Berlin, Heidelberg
Colecția Springer
Seria Lecture Notes in Economics and Mathematical Systems
Locul publicării:Berlin, Heidelberg, Germany
ISBN-10: 3540723153
Pagini: 324
Ilustrații: XXI, 299 p.
Dimensiuni: 155 x 235 x 19 mm
Greutate: 0.5 kg
Ediția:2007
Editura: Springer Berlin, Heidelberg
Colecția Springer
Seria Lecture Notes in Economics and Mathematical Systems
Locul publicării:Berlin, Heidelberg, Germany
Public țintă
ResearchCuprins
Defining Revenue Management.- Capacity Control and Overbooking.- Recent Advances in Revenue Management.- Evaluating Revenue Management Techniques: Instance Generation.- Simulation of Stochastic Demand Data Streams.- Revenue Management in Broadcasting Companies.- Conclusion.
Recenzii
From the reviews:
"The book contains descriptions of algorithms to generate stochastic demand data streams for general RM problems. An implementation as a Microsoft Windows executable file is available, which can directly be used both by theoreticians and practitioners in their own simulation studies. The general style of presentation is consistent with the applied orientation of the field of RM. … Researchers, managers and students interested in RM with flexible products in general and broadcasting companies in particular, will find this book interesting and stimulating." (P. R. Parthasarathy, Zentralblatt MATH, Vol. 1130 (8), 2008)
"The book contains descriptions of algorithms to generate stochastic demand data streams for general RM problems. An implementation as a Microsoft Windows executable file is available, which can directly be used both by theoreticians and practitioners in their own simulation studies. The general style of presentation is consistent with the applied orientation of the field of RM. … Researchers, managers and students interested in RM with flexible products in general and broadcasting companies in particular, will find this book interesting and stimulating." (P. R. Parthasarathy, Zentralblatt MATH, Vol. 1130 (8), 2008)
Caracteristici
Includes supplementary material: sn.pub/extras