Cantitate/Preț
Produs

Sales Therapy – Effective Selling for the Small Business Owner

Autor G Leboff
en Limba Engleză Paperback – 11 oct 2007
If you work in a small business, you have to know how to sell. Full stop. But selling as most people know it doesn't work anymore. It's relationships that count. Real selling is about understanding customers' goals and helping them to buy, not topping off a template presentation with a pushy attitude. So how do you put relationships first and still get results? Sales Therapy smashes the age-old sales model with an effective new approach grounded in behavioural psychology. It is natural and effortless to use because it mirrors the way people actually interact with each other. And it really works. Thomas Power, Chairman of Ecademy, describes it as 'One of the finest pieces of content on how to sell better in the 21st Century.' At last, you can commit those terrible 'closing techniques' to the recycle bin. Sales Therapy will help you build great relationships with your customers while making the art of selling fun and effective and helping your business to grow. PRAISE FOR SALES THERAPY 'This is one of the finest pieces of content on how to sell better in the 21st Century. Grant you are absolutely right with your judgment' Thomas Power, Chairman of Ecademy
Citește tot Restrânge

Preț: 13709 lei

Nou

Puncte Express: 206

Preț estimativ în valută:
2625 2839$ 2187£

Carte disponibilă

Livrare economică 20 noiembrie-04 decembrie

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9781841127781
ISBN-10: 1841127787
Pagini: 206
Dimensiuni: 138 x 221 x 12 mm
Greutate: 0.26 kg
Editura: Capstone
Locul publicării:Chichester, United Kingdom

Public țintă

Primary: Owners and managers of SMEs, particulary owner managers who have to sell but aren t comfortable with it. Secondary: Sales professionals looking for new ideas and approaches

Descriere

If you work in a small business, you have to know how to sell. Full stop. But selling as most people know it doesn’t work anymore. It’s relationships that count. Real selling is about understanding customers’ goals and helping them to buy, not topping off a template presentation with a pushy attitude. So how do you put relationships first and still get results? Sales Therapy smashes the age–old sales model with an effective new approach grounded in behavioural psychology. It is natural and effortless to use because it mirrors the way people actually interact with each other. And it really works. Thomas Power, Chairman of Ecademy, describes it as ‘One of the finest pieces of content on how to sell better in the 21st Century.’ At last, you can commit those terrible ‘closing techniques’ to the recycle bin. Sales Therapy will help you build great relationships with your customers while making the art of selling fun and effective and helping your business to grow.

Cuprins