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Social Media


en Limba Engleză Paperback – 22 dec 2013
Social Media: Pedagogy and Practice examines how interactive technologies can be applied to teaching, research and the practice of communication. This book demonstrates how social media can be utilized in the classroom to build the skillsets of students going into journalism, public relations, integrated marketing, and other communications fields.
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Specificații

ISBN-13: 9780761861959
ISBN-10: 0761861955
Pagini: 250
Ilustrații: 11 black & white illustrations, 13 tables
Dimensiuni: 152 x 229 x 23 mm
Greutate: 0.41 kg
Editura: Rowman & Littlefield

Notă biografică


Cuprins

Preface Acknowledgments Introduction: Social Media History and Use, Pamela C. O¿Brien Section I: Pedagogy Chapter 1: Using Social Media and Creating Social Media Courses, Tia C. M. Tyree Chapter 2: Twitter, Facebook, Blogs, and Media-Sharing Sites in the Classroom, Jennifer B. Cox Chapter 3: Teaching Computational Literacy Through Game Design, Ingrid Sturgis & Todd Shurn Chapter 4: Social Media and Critical Pedagogy, Kehbuma Langmia & Stella-Monica Mpande Chapter 5: How to Do Communication Research Using Social Media Data, William B. Hart & Erica C. Taylor Chapter 6: Conducting Research Utilizing Social Media: Best Practices, Jamie Cohen & Paul Mihailidis Section II: Social Media Practices in the United States Chapter 7: African Americans and Social Media, Jayne Cubbage Chapter 8: The Seven Sisters and Their Siblings Go Digital: An Analysis of Women¿s Magazine Content on Websites, iPads, and Cell Phones, Yanick Rice Lamb & Kendra Desrosiers Chapter 9: Social Branding of College Students to Seek Employment, Jamila A Cupid & S. Lenise Wallace Chapter 10: Social Media, Law, and Practice, Angela D. Minor Esq. Section III: International Social Media Practices Chapter 11: Participatory Media Impact on the Arab Spring, Adam Klein Chapter 12: Social Media and Participatory Communication: The UNDP and the Diffusion of Empowerment, Nickesia S. Gordon Chapter 13: Cock Crow in the ¿Electronic Republic:¿ Social Media and Kenyäs 2013 Presidential Election, Kehbuma Langmia About the Editors About the Authors

Descriere

Social Media: Pedagogy and Practice examines how interactive technologies can be applied to teaching, research and the practice of communication. This book demonstrates how social media can be utilized in the classroom to build the skillsets of students going into journalism, public relations, integrated marketing, and other communications fields.