Straight and Level: Practical Airline Economics
Autor Stephen Hollowayen Limba Engleză Paperback – 28 sep 2008
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Specificații
ISBN-13: 9780754672586
ISBN-10: 0754672581
Pagini: 616
Ilustrații: includes 10 b&w illustrations
Dimensiuni: 174 x 246 x 35 mm
Greutate: 1.34 kg
Ediția:3 ed
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 0754672581
Pagini: 616
Ilustrații: includes 10 b&w illustrations
Dimensiuni: 174 x 246 x 35 mm
Greutate: 1.34 kg
Ediția:3 ed
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
Notă biografică
Steve Holloway is a former investment banker who has worked as an independent consultant since the early 1990s. He was educated at the London School of Economics, the University of Southern California, and Cranfield. As well as vocational qualifications in the financial services and travel industries, Steve holds advanced degrees in systems management and air transport management.
Recenzii
'Straight and Level tells us where the industry is at, and then it goes into the nuts and bolts. The book is practical and extremely useful for anyone wanting to understand where the industry is and why - and where it could go. A real contribution to the airline industry!' Rodger Robertson, UNSW Aviation, Australia 'Straight and Level: Practical Airline Economics goes beyond being a textbook to being a clear-cut industry manual with relevant and up-to-date examples, allowing readers to understand in real-time the framework of a complex and unique industry. For students at all levels, this book will become a foundation of knowledge and a trusted resource, and one which will never gather dust!' Bryson P. Monteleone,Tailwind Capital, Arlington, Virginia, USA
Cuprins
1: Strategic Context; 1: Strategic Context; 2: Operating Performance Drivers; 2: Traffic; 3: Yield; 4: Output; 5: Unit Cost; 3: Capacity Management; 6: Network Management: Design; 7: Network Management: Scheduling; 8: Fleet Management; 9: Revenue Management; 4: Operating Performance; 10: Strategy, Economics, and Operating Performance
Descriere
This third edition of Straight and Level thoroughly updates the previous edition with extensive comments on recent industry developments and emerging business models. The discussion is illustrated by current examples drawn from all sectors of the industry and every region of the world. Anyone who wants to gain a deeper understanding of airline economics at a practical level and an insight into the reasons for its financial volatility should find the book of interest.