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Strategic Management Methodology: Generally Accepted Principles for Practitioners

Autor C. W. Roney
en Limba Engleză Hardback – 2 ian 2004 – vârsta până la 17 ani
Strategic planning methodology is the application of strategic management theory to practice. This book is about the process of strategic management in action, and is firmly grounded, unlike many works on the subject, in both strategic management theory and empirical research. This is what planning professionals and strategic management scholars have long sought-a firm methodological connection between strategic management theory and its daily practice in management. This comprehensive reference handbook covers such critical issues as the application of information technology to planning; the roles and responsibilities of various parties, including the board of directors, CEO, COO, line managers, and planning managers; administrative management of the planning process; integration of near and long-term planning; assessment of the firm's external environment; and the planning manager's role in corporate restructuring, including acquisitions, divestments, mergers, alliances, and joint ventures.
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Specificații

ISBN-13: 9781567206296
ISBN-10: 1567206298
Pagini: 360
Dimensiuni: 156 x 235 x 31 mm
Greutate: 0.67 kg
Ediția:New.
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States

Notă biografică

C. W. RONEY is the managing principal of Commercial Planning Associates in Wilson, North Carolina, and Associate Professor of Management at North Carolina Wesleyan College. As a senior corporate executive, strategic planner, and management consultant, Roney has been active in many industries and businesses of all sizes. He is a recognized expert in strategic planning methods for cyclical industries.

Cuprins

PrefaceIntroductionFOUNDATIONS OF METHODOLOGYIntroduction to Part OneHistoric PerspectiveThe Planning ProcessThe Classic ApproachNeoclassical MethodologyMANAGEMENT OF PLANNING FUNCTIONSIntroduction to Part TwoAuthorities and Responsibilities for PlanningAdministration of Planning ProceduresProcedural Contingencies: How to Make Planning Fit the FirmDECISION MAKING PROCEDURESIntroduction to Part ThreePlanning Decisions in the Single BusinessPlanning Decisions in the Multi-Business CorporationIMPLEMENTATIONIntroduction to Part FourMaking Strategy Happen: Required CapabilitiesRestructuring the EnterpriseSUMMARYIntroduction to Part FiveGenerally Accepted Planning Principles: A CompilationAPPENDIXEvolution of Classic Planning Models: IllustrationsBibliographyIndex