Strategic Management Methodology: Generally Accepted Principles for Practitioners
Autor C. W. Roneyen Limba Engleză Hardback – 2 ian 2004 – vârsta până la 17 ani
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Specificații
ISBN-13: 9781567206296
ISBN-10: 1567206298
Pagini: 360
Dimensiuni: 156 x 235 x 31 mm
Greutate: 0.67 kg
Ediția:New.
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States
ISBN-10: 1567206298
Pagini: 360
Dimensiuni: 156 x 235 x 31 mm
Greutate: 0.67 kg
Ediția:New.
Editura: Bloomsbury Publishing
Colecția Praeger
Locul publicării:New York, United States
Notă biografică
C. W. RONEY is the managing principal of Commercial Planning Associates in Wilson, North Carolina, and Associate Professor of Management at North Carolina Wesleyan College. As a senior corporate executive, strategic planner, and management consultant, Roney has been active in many industries and businesses of all sizes. He is a recognized expert in strategic planning methods for cyclical industries.
Cuprins
PrefaceIntroductionFOUNDATIONS OF METHODOLOGYIntroduction to Part OneHistoric PerspectiveThe Planning ProcessThe Classic ApproachNeoclassical MethodologyMANAGEMENT OF PLANNING FUNCTIONSIntroduction to Part TwoAuthorities and Responsibilities for PlanningAdministration of Planning ProceduresProcedural Contingencies: How to Make Planning Fit the FirmDECISION MAKING PROCEDURESIntroduction to Part ThreePlanning Decisions in the Single BusinessPlanning Decisions in the Multi-Business CorporationIMPLEMENTATIONIntroduction to Part FourMaking Strategy Happen: Required CapabilitiesRestructuring the EnterpriseSUMMARYIntroduction to Part FiveGenerally Accepted Planning Principles: A CompilationAPPENDIXEvolution of Classic Planning Models: IllustrationsBibliographyIndex