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The Innovation Game: A New Approach to Innovation Management and R&D

Autor Armelle Corre, Gerald Mischke
en Limba Engleză Paperback – 29 oct 2010
RandD is the single most important investment for any company or any society. Its ultimate product is an innovation. Innovations are on the other side the major propeller for the respective (socio-) economic development of the very company or society.
Management science mainly treat RandD and innovations as costs or budgets to be managed, an approach that is in stark contrast to their overwhelming importance. This and the very fact that RandD and innovation success are a by necessity a-priori unknown and thus uncertain ex-post definition is not at all being respected properly up to now.
In The Innovation Game, La Corre and Mishchke consider RandD and innovation as an inherently risky investment which should be profitable, at least on average. Applying a statistical filter model, the authors are able to describe the RandD- and the innovation-process in great detail, almost like a production process. As a metaphor, the book tries to describe it like the control laws of the "distillery for inno-success knowledge".
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Specificații

ISBN-13: 9781441936615
ISBN-10: 1441936610
Pagini: 228
Ilustrații: XX, 206 p.
Dimensiuni: 152 x 229 x 12 mm
Greutate: 0.31 kg
Ediția:Softcover reprint of hardcover 1st ed. 2005
Editura: Springer Us
Colecția Springer
Locul publicării:New York, NY, United States

Public țintă

Research

Cuprins

The Innovation Process Model — Definitions and Lemmas.- The Macroscopic View on Real World Innovation Pipelines.- The Mesoscopic View - Control of Real World Innovation Pipelines.- The Microscopic View - Control & Management of Inno-Projects.- The Integration of Finance and Innovation Management.- Summary and Benchmarks.

Textul de pe ultima copertă

RandD is the single most important investment for any company or any society. Its ultimate product is an innovation. Innovations are on the other side the major propeller for the respective (socio-) economic development of the very company or society.
Management and management science mainly treat RandD and innovations as costs or budgets to be managed, an approach that is in stark contrast to their overwhelming importance. This and the very fact that RandD and innovation success is a by necessity a-priori unknown and thus uncertain ex-post definition is not at all being respected properly up to now.
In The Innovation Game La Corre and Mishchke consider RandD and innovation as an inherently risky investment which should be profitable, at least on average. Applying a statistical filter model, the authors are able to describe the RandD- and the innovation-process in great detail, almost like a production process. As a metaphor, the book tries to describe it like the control laws of the "distillery for inno-success knowledge".
The corresponding control model and the derived inno-management rules do allow the authors to compute and optimize the respective success-chances, the appropriate processes and the suited organizational structures of a targeted "inno-success distillery", the innovation-/RandD-pipeline, in an unprecedented way.

Caracteristici

First time integrated approach to R and D-project, -pipeline and -department management (micro-, meso- and macroscopic view) Derivation of 21 easy and ready to apply rules for a better design and a superior control of R and D- and innovation pipelines, although the derivation and the laws and lemmas still meet high scientific standards Includes supplementary material: sn.pub/extras