The Power of Strategy Innovation: A New Way of Linking Creativity and Strategic Planning to Discover Great Business Opportunities
Autor Robert E. Johnston, J. Douglas BATEen Limba Engleză Paperback – 28 mar 2013
The authors refer to this as “innovation” rather than “strategic planning,” but the truth is somewhere in-between: through a proven five-phase discovery process --for staging, aligning, exploring, creating, and mapping--strategic innovation will become a company-wide competency.
In The Power of Strategy Innovation, you’ll learn how to:
- apply innovative thinking to your company’s business model to bridge the gap between strategy and product development;
- how to remain flexible, future-oriented, and responsive to market changes and your clients’ changing needs;
- and how to create a perpetual flow of viable new business opportunities.
Preț: 145.49 lei
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Specificații
ISBN-13: 9780814433652
ISBN-10: 0814433650
Pagini: 332
Dimensiuni: 119 x 182 x 26 mm
Greutate: 0.49 kg
Ediția:Specială
Editura: Amacom
Colecția Amacom
Locul publicării:Nashville, United States
ISBN-10: 0814433650
Pagini: 332
Dimensiuni: 119 x 182 x 26 mm
Greutate: 0.49 kg
Ediția:Specială
Editura: Amacom
Colecția Amacom
Locul publicării:Nashville, United States
Descriere
This helpful resource contains tools and tricks to help companies excel in dynamic markets and provide groundbreaking products and services.
The authors refer to this as “innovation” rather than “strategic planning,” but the truth is somewhere in-between: through a proven five-phase discovery process --for staging, aligning, exploring, creating, and mapping--strategic innovation will become a company-wide competency.
In The Power of Strategy Innovation, you’ll learn how to:
The authors refer to this as “innovation” rather than “strategic planning,” but the truth is somewhere in-between: through a proven five-phase discovery process --for staging, aligning, exploring, creating, and mapping--strategic innovation will become a company-wide competency.
In The Power of Strategy Innovation, you’ll learn how to:
- apply innovative thinking to your company’s business model to bridge the gap between strategy and product development;
- how to remain flexible, future-oriented, and responsive to market changes and your clients’ changing needs;
- and how to create a perpetual flow of viable new business opportunities.