Cantitate/Preț
Produs

The Routledge Companion to Coopetition Strategies: Routledge Companions in Business, Management and Marketing

Editat de Anne-Sophie Fernandez, Paul Chiambaretto, Frédéric Le Roy, Wojciech Czakon
en Limba Engleză Paperback – 21 ian 2023
As more and more strategic alliances are forged between competitors, a dedicated word has been coined to described this strategy: coopetition. Coopetition strategy research began in the early 1990s and has been steadily increasing; yet, a global overview of the field has been lacking.




This reference volume is the first to provide a comprehensive international survey of coopetition research. Organized thematically and written by the world’s most-cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, operations management, and marketing.




This reference book is the definitive resource for researchers looking to understand the field of coopetition throughout business and management.
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (1) 28480 lei  6-8 săpt.
  Taylor & Francis – 21 ian 2023 28480 lei  6-8 săpt.
Hardback (1) 121723 lei  6-8 săpt.
  Taylor & Francis – 7 sep 2018 121723 lei  6-8 săpt.

Din seria Routledge Companions in Business, Management and Marketing

Preț: 28480 lei

Preț vechi: 33290 lei
-14% Nou

Puncte Express: 427

Preț estimativ în valută:
5450 5678$ 4532£

Carte tipărită la comandă

Livrare economică 10-24 februarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9781032476056
ISBN-10: 1032476052
Pagini: 444
Ilustrații: 46
Dimensiuni: 174 x 246 mm
Greutate: 1.06 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Routledge Companions in Business, Management and Marketing

Locul publicării:Oxford, United Kingdom

Public țintă

Postgraduate

Cuprins



INTRODUCTION - COOPETITION: FROM NEOLOGISM TO A NEW PARADIGM  PART A. COOPETITION THEORY  CHAPTER 1. COOPETITION RESEARCH - ROOTING AND FUTURE AGENDAS  CHAPTER 2. THEORETICAL PERSPECTIVES OF COOPETITION: REVIEW AND INTEGRATION   CHAPTER 3. FROM STRATEGIZING COOPETITION TO MANAGING COOPETITION   CHAPTER 4. NETWORK COOPETITION   CHAPTER 5. DYNAMICS OF COOPETITIVE VALUE CREATION AND APPROPRIATION   CHAPTER 6. THE SWING OF A PENDULUM OF COOPETITION INQUIRY  PART B. COOPETITION ANTECEDENTS AND DRIVERS   CHAPTER 7. TRUST IN TOURISM DYADIC AND NETWORK COOPETITION   CHAPTER 8. ARE COMPETITORS THE BEST PARTNERS IN INNOVATION NETWORKS?Frédéric Le Roy, Frank Lasch and Marc Robert  CHAPTER 9. THE ROLE OF POLICY MAKERS AND REGULATORS IN COOPETITION  CHAPTER 10. Organizational Culture Models of Coopetitors  Chapter 11. Coopetition and Standardization  CHAPTER 12. COOPETITION AND GAME THEORY  PART C. COOPETITION TENSIONS AND MANAGEMENT  CHAPTER 13. COOPETITIVE TENSIONS  CHAPTER 14. MANAGING TENSIONS RELATED TO INFORMATION IN COOPETITION  CHAPTER 15. KNOWLEDGE MANAGEMENT IN COOPETITION  CHAPTER 16. MAKING SENSE OF COOPETITION SENSEMAKING  CHAPTER 17. THE RISE OF THE COOPETITIVE PROJECT TEAM  CHAPTER 18. COOPETITION CAPABILITY: WHAT IS IT?  CHAPTER 19. A MULTI-LEVEL PERSPECTIVE ON MANAGING COOPETITION  PART D. COOPETITION AT DIFFERENT LEVELS  CHAPTER 20. COOPETITING WITH AN IRRECONCILABLE ASYMMETRIC DISADVANTAGE  CHAPTER 21. COOPETITIVE PORTFOLIOS: A REVIEW AND RESEARCH AGENDA  CHAPTER 22. COOPETITION AND GROUP DYNAMICS  CHAPTER 23. COOPETITION AND ECOSYSTEMS: CASE OF AMAZON.COM  CHAPTER 24. PATTERNS OF COOPETITION IN META-ORGANIZATIONS  CHAPTER 25. VISUALIZING COOPETITION: MULTIDIMENSIONAL SEQUENCE ANALYSIS  PART E. COOPETITION OUTCOMES AND IMPLICATIONS  CHAPTER 26. CHALLENGES AND MERITS OF COOPETITIVE INNOVATION   CHAPTER 27. BUILDING A FIRST-MOVER ADVANTAGE FROM COOPETITION   CHAPTER 28. TECHNOLOGY-BASED COOPETITION AND INTELLECTUAL PROPERTY MANAGEMENT   CHAPTER 29. COOPETITION AND MARKET PERFORMANCE   CHAPTER 30. THE VALUE-IMPLICATIONS OF COOPETITION   CHAPTER 31. COOPETITION AND BUSINESS MODELS   PART F. COOPETITION BEYOND STRATEGY   CHAPTER 32. COOPETITION AND THE DYNAMIC CAPABILITIES FRAMEWORK   CHAPTER 33. THE EMERGENCE OF COOPETITIVE MARKETING   CHAPTER 34. MANAGEMENT TOOLS FOR INTER-NETWORK COOPETITION    CHAPTER 35. VERTICAL COOPETITION IN BUYER-SUPPLIER RELATIONS   CHAPTER 36. COOPETITION FOR SMEs  Chapter 37. Open Coopetition

Notă biografică

Anne-Sophie Fernandez is Associate Professor in Strategic Management at the University of Montpellier, France.




Paul Chiambaretto is Associate Professor in Marketing and Strategy at Montpellier Business School and Associate Researcher at École Polytechnique, France.




Frédéric Le Roy is Professor in Strategic Management at the University of Montpellier and Affiliate Professor at Montpellier Business School, France.




Wojciech Czakon is Professor in Strategic Management at Jagiellonian University in Kraków, Poland.

Descriere

This reference volume is the first to provide a comprensive international survey of co-opetition research. Organised thematically, and written by the world's most cited researchers in the field, it views the topic through the lens of a variety of disciplines including innovation, strategic management, marketing