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The Successful Coffee House

Autor David J. Morris, Chris Heyer, Lon Laflamme
en Limba Engleză Hardback – 8 iun 2015
The Successful Coffee House is a roadmap for owners of retail specialty coffee businesses. It offers 22 practical and inspiring "Action Days " that will set your imagination and business plan ablaze, including: -Creating your own Specific Brand Image (SBI) -Developing a flexible business that can evolve with industry trends -Using holistic branding to maximize your customer experience -Crafting a business that is unique with uncompromising quality -Creative ways to differentiate your coffee house -Barista hiring tips to ensure an engaging culture -Techniques to keep your staff motivated -Today's coffee house design trends -The role of the professional barista -Creating your own business plan -Weekly Playbook to increase ticket averages
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Specificații

ISBN-13: 9780692441879
ISBN-10: 0692441875
Pagini: 130
Dimensiuni: 145 x 222 x 11 mm
Greutate: 0.29 kg
Editura: Dillanos Coffee Roasters, Inc