Transformative Consumer Research for Personal and Collective Well-Being
Editat de David Glen Mick, Simone Pettigrew, Cornelia (Connie) Pechmann, Julie L. Ozanneen Limba Engleză Hardback – 23 mai 2011
In 2005 the Association for Consumer Research launched Transformative Consumer Research (TCR). Its mission is to foster research on quality of life that is both rigorous and applied for better assisting consumers, their caregivers, policy administrators, and executives.
This edited volume includes 33 chapters on a wide range of topics by expert international authors. All royalties from sales of this book are donated to the Association to support TCR grants.
| Toate formatele și edițiile | Preț | Express |
|---|---|---|
| Paperback (1) | 309.54 lei 6-8 săpt. | |
| Taylor & Francis – 13 dec 2019 | 309.54 lei 6-8 săpt. | |
| Hardback (1) | 867.69 lei 6-8 săpt. | |
| Taylor & Francis – 23 mai 2011 | 867.69 lei 6-8 săpt. |
Preț: 867.69 lei
Preț vechi: 1156.98 lei
-25% Nou
Puncte Express: 1302
Preț estimativ în valută:
166.09€ • 178.58$ • 138.46£
166.09€ • 178.58$ • 138.46£
Carte tipărită la comandă
Livrare economică 19 decembrie 24 - 02 ianuarie 25
Preluare comenzi: 021 569.72.76
Specificații
ISBN-13: 9781848728523
ISBN-10: 1848728522
Pagini: 766
Dimensiuni: 178 x 254 x 41 mm
Greutate: 2.02 kg
Ediția:New.
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 1848728522
Pagini: 766
Dimensiuni: 178 x 254 x 41 mm
Greutate: 2.02 kg
Ediția:New.
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
V-ar putea interesa
-
Defining, Measuring and Managing Consumer ExperiencesAnnarita Sorrentino-26%Preț: 757.04 lei1027.40 lei -
Marketing Analytics: Statistical Tools for Marketing and Consumer Behavior Using SPSSJosé Marcos Carvalho de Mesquita-17%Preț: 261.28 lei313.38 lei -
Marketing Research Methods: Quantitative and Qualitative ApproachesMercedes Esteban-Bravo-8%Preț: 404.16 lei439.30 lei -
-15%Preț: 613.87 lei722.20 lei -
-15%Preț: 661.30 lei778.00 lei -
Online Consumer Behavior: Theory and Research in Social Media, Advertising and E-tailAngeline Close Scheinbaum-17%Preț: 232.69 lei281.27 lei -
Business Analytics: A Management ApproachRichard Vidgen-23%Preț: 380.04 lei494.72 lei -
How to Make Your Credit Score SoarJulie Marie McDonoughPreț: 99.46 lei -
Preț: 312.83 lei -
The Only Sacred GroundGregory N DerryPreț: 110.96 lei -
Market Research in the Federal Procurement ProcessCherese Hartell-23%Preț: 499.54 lei647.75 lei -
Preț: 104.23 lei -
-18%Preț: 741.22 lei903.92 lei -
Preț: 374.38 lei -
-18%Preț: 902.77 lei1100.94 lei -
Preț: 269.55 lei -
-18%Preț: 845.23 lei1030.76 lei -
Preț: 333.09 lei -
-15%Preț: 610.19 lei717.86 lei -
-24%Preț: 879.83 lei1157.67 lei -
Fair Development in ChinaQingyun Jiang-15%Preț: 606.46 lei713.49 lei -
Strategische Positionierung und Markenführung von FlughäfenJessica Gebauer-23%Preț: 478.86 lei621.90 lei -
Preț: 367.05 lei -
Preț: 367.98 lei -
Preț: 360.45 lei -
-18%Preț: 842.79 lei1027.79 lei -
-18%Preț: 734.32 lei895.51 lei -
-18%Preț: 1059.43 lei1291.98 lei
Notă biografică
David Glen Mick, Simone Pettigrew, Cornelia (Connie) Pechmann, Julie L. Ozanne
Cuprins
M. Csikszentmihalyi, Foreword: Consuming and Evolving. Part 1: Declaring and Projecting Transformative Consumer Research D.G. Mick, S. Pettigrew, C. Pechmann, J.L. Ozanne, The Origins, Qualities, and Envisionments of Transformative Consumer Research. A.R. Andreasen, M.E. Goldberg, M.J. Sirgy, Foundational Research on Consumer Welfare: Opportunities for a Transformative Consumer Research Agenda. B. Wansink, Activism Research: Designing Transformative Lab and Field Studies. J.L. Ozanne, E.M. Fischer, Sensitizing Principles and Practices Central to Social Change Methodologies. Part 2: Economic and Social Issues M. Viswanathan, Conducting Transformative Consumer Research: Lessons Learned in Moving from Basic Research to Transformative Impact in Subsistence Markets. C.J. Shultz II, S.J. Shapiro, Transformative Consumer Research in Developing Economies: Perspectives, Trends, and Reflections from the Field. J.A. Rosa, S. Geiger-Oneta, A. Barrios Fajardo, Hope and Innovativeness: Transformative Factors for Subsistence Consumer Merchants. J.D. Williams, G.R. Henderson, Discrimination and Injustice in the Marketplace: They Come in All Sizes, Shapes, and Colors. Part 3: Technological Edges D.L. Hoffman, Internet Indispensability, Online Social Capital, and Consumer Well-Being. R.V. Kozinets, F.M. Belz, P. McDonagh, Social Media for Social Change: A TCR Perspective. T.P. Novak, Quality of Virtual Life. Part 4: Materialism and the Environment J.E. Burroughs, A. Rindfleisch, What Welfare? On the Definition and Domain of Transformative Consumer Research and the Foundational Role of Materialism. P. McDonagh, S. Dobscha, A. Prothero, Sustainable Consumption and Production: Challenges for Transformative Consumer Research. W. Kilbourne, J. Mittelstaedt, From Profligacy to Sustainabil
Recenzii
"The book is an extraordinary valuable source of theories, concepts, research approaches, and substantive domains that prioritizes consumer well-being within the academic consumer behaviour research." - Carlo Mari, School of Economics, University of Molise, Italy, in the Journal of Consumer Policy
"Just like the typical shopping mall, this book offers something tempting to everyone — whether you’re a researcher, practitioner, reformer, student, or simply a curious consumer. But unlike most stuff at the mall, the ideas on display here won’t make you fat and broke and degrade the environment, but instead, they provide new insights on how we can consume sustainably, healthily, and wisely on a changing and increasingly constrained planet." - Erik Assadourian, Senior Fellow, Worldwatch Institute, Washington, DC, USA
"Having often written about the troubling impacts of over-consumption in America, I have long wished that scholars of marketing and consumer behavior would become deeply and directly involved in promoting the health and welfare of consumers and questioning the unsustainable impacts on the Earth of current consumption patterns. I have been delighted recently to see many of them take on this important challenge. With their perceptive theories and varied investigative methods, these academic consumer researchers bring exceptional skills to addressing and resolving key challenges of well-being that confront all of us worldwide. This inaugural book on Transformative Consumer Research brings together the best of their ground-breaking work and creates a foundation of knowledge and a guide for action and meaningful collaboration among researchers, consumers, activists, policy makers, and business executives. I urge you to read this timely book and join with its authors to help achieve a higher quality of life in a more sustainable society." - John de Graaf, documentary producer for public television and co-author of Affluenza: The All-Consuming Epidemic.
"This thoughtful compendium by world-renowned psychologists, sociologists, economists, and consumer behavior scholars addresses significant and timely topics on weighty issues facing marketers (e.g., sustainability), consumers (materialism, addiction, saving, risky decision making), policy makers (consumer vulnerability), and society (obesity, aging, poverty). Succinct research summaries and provocative research agendas offer hope for understanding how marketing and consumption choices can make for a better tomorrow. The volume is a must read for those with the courage to boldly attack consequential issues regarding the role of consumption on personal, social, and societal welfare." - Deborah MacInnis, Charles L. and Ramona I. Hilliard Professor of Business Administration, University of Southern California
"Just like the typical shopping mall, this book offers something tempting to everyone — whether you’re a researcher, practitioner, reformer, student, or simply a curious consumer. But unlike most stuff at the mall, the ideas on display here won’t make you fat and broke and degrade the environment, but instead, they provide new insights on how we can consume sustainably, healthily, and wisely on a changing and increasingly constrained planet." - Erik Assadourian, Senior Fellow, Worldwatch Institute, Washington, DC, USA
"Having often written about the troubling impacts of over-consumption in America, I have long wished that scholars of marketing and consumer behavior would become deeply and directly involved in promoting the health and welfare of consumers and questioning the unsustainable impacts on the Earth of current consumption patterns. I have been delighted recently to see many of them take on this important challenge. With their perceptive theories and varied investigative methods, these academic consumer researchers bring exceptional skills to addressing and resolving key challenges of well-being that confront all of us worldwide. This inaugural book on Transformative Consumer Research brings together the best of their ground-breaking work and creates a foundation of knowledge and a guide for action and meaningful collaboration among researchers, consumers, activists, policy makers, and business executives. I urge you to read this timely book and join with its authors to help achieve a higher quality of life in a more sustainable society." - John de Graaf, documentary producer for public television and co-author of Affluenza: The All-Consuming Epidemic.
"This thoughtful compendium by world-renowned psychologists, sociologists, economists, and consumer behavior scholars addresses significant and timely topics on weighty issues facing marketers (e.g., sustainability), consumers (materialism, addiction, saving, risky decision making), policy makers (consumer vulnerability), and society (obesity, aging, poverty). Succinct research summaries and provocative research agendas offer hope for understanding how marketing and consumption choices can make for a better tomorrow. The volume is a must read for those with the courage to boldly attack consequential issues regarding the role of consumption on personal, social, and societal welfare." - Deborah MacInnis, Charles L. and Ramona I. Hilliard Professor of Business Administration, University of Southern California
Descriere
Daily existence is more connected to consumer behaviors than ever before, raising many issues around well-being and quality of life.
Problematic consumer behaviors include unhealthy eating, alcohol, tobacco, pornography, and gambling abuse, credit card mismanagement, marketplace discrimination, and ecological deterioration.
This book explores opportunities for improving well-being via consumer behaviors, such as empowerment via the Internet, product sharing, leisure pursuits, family consumption, and pro-environmental activities.
Problematic consumer behaviors include unhealthy eating, alcohol, tobacco, pornography, and gambling abuse, credit card mismanagement, marketplace discrimination, and ecological deterioration.
This book explores opportunities for improving well-being via consumer behaviors, such as empowerment via the Internet, product sharing, leisure pursuits, family consumption, and pro-environmental activities.