Warning Signs: The Semiotics of Danger: Bloomsbury Advances in Semiotics
Autor Professor Marcel Danesien Limba Engleză Paperback – 12 ian 2022
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Specificații
ISBN-13: 9781350178304
ISBN-10: 1350178306
Pagini: 192
Dimensiuni: 156 x 234 x 18 mm
Greutate: 0.31 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Academic
Seria Bloomsbury Advances in Semiotics
Locul publicării:London, United Kingdom
ISBN-10: 1350178306
Pagini: 192
Dimensiuni: 156 x 234 x 18 mm
Greutate: 0.31 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Academic
Seria Bloomsbury Advances in Semiotics
Locul publicării:London, United Kingdom
Caracteristici
Builds on semiotician Thomas A. Sebeok's influential 1981 US government report to put forward practical semiotic principles for the creation of warning signs
Notă biografică
Marcel Danesi is Professor Emeritus of Semiotics and Linguistic Anthropology at the University of Toronto, Canada.
Cuprins
1. From Ancient to Current Warnings2. Semiotic Principles3. The Sebeok Study4. Language5. Visual Symbolism6. Mythology and Popular Culture7. Semiotizing the MessageGlossaryBibliographyIndex
Recenzii
In an elegant style and erudite manner, Danesi explores how the sense of danger has been built into human language, artistic works, and narratives, from the prehistory to the present. This book provides great insights on the cultural perception of current global crises, such as climate change and the rise of infectious diseases.
We live in dangerous times. People need to be warned. But how do you warn effectively? That is the essence of this book. From cave paintings to nuclear waste, from climate change to vaccines, from isolated pictorial signs that grab our attention to recurrent and abiding metaphorical frames that we use unnoticed. Enlightening, scholarly, entertaining. This is more than practical semiotics - this is semiotics for survival - the iconicity of warning signs, the representation of danger, the narratives, the myths, the interpretations and misinterpretations. Never has a book been more timely or more relevant to our everyday, interconnected world, with hidden dangers lurking around every corner.
Prof. Danesi is a master of clarity in presenting a semiotic analysis of danger, as entangled with various cultural, historical, and psychological threads. This book is a model of what a semiotic analysis should look like, for both students and scholars.
We live in dangerous times. People need to be warned. But how do you warn effectively? That is the essence of this book. From cave paintings to nuclear waste, from climate change to vaccines, from isolated pictorial signs that grab our attention to recurrent and abiding metaphorical frames that we use unnoticed. Enlightening, scholarly, entertaining. This is more than practical semiotics - this is semiotics for survival - the iconicity of warning signs, the representation of danger, the narratives, the myths, the interpretations and misinterpretations. Never has a book been more timely or more relevant to our everyday, interconnected world, with hidden dangers lurking around every corner.
Prof. Danesi is a master of clarity in presenting a semiotic analysis of danger, as entangled with various cultural, historical, and psychological threads. This book is a model of what a semiotic analysis should look like, for both students and scholars.