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You'll Never Get No for an Answer

Autor Jack Carew
en Limba Engleză Paperback – 31 oct 1990
Jack Carew, one of the most dynamic and innovative sales training consultants in America today, offers his ten unique strategies of "Positional Selling" for sales-people in every area. Whether you're selling ideas, products, or even yourself, you'll benefit from the precise, standard-setting methods shared with thousands of top sales professionals from Fortune 500 companies and major corporations around the world. Discover the Positional Selling strategies that will "change your life" as a salesperson:
* You'll never feel like an unwelcome guest -- if you ASSUME THE RESPONSIBILITY
* You'll never use the language of a loser -- if you BRING YOUR ENERGY TO THE CUSTOMER
* You'll never have a rejection hangover -- if you MAKE THE CUSTOMER PART OF THE SOLUTION
* You'll never make a spray-and-pray sales call -- if you FIND THE AREA OF OPPORTUNITY
* You'll never fumble over an objection -- if you INVEST IN THE RELATIONSHIP
* You'll never lose a customer -- if you TAKE THE LEAD
With Jack Carew's help, you'll learn how to develop new business, expand accounts and revitalize marginal accounts. You'll also master the human dynamics of selling, and "make yourself an indispensable partner" as you listen, acknowledge, explore and respond. You'll be selling with powerful, productive "new" energy-and "You'll Never Get No For An Answer "
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Specificații

ISBN-13: 9780671736491
ISBN-10: 0671736493
Pagini: 224
Dimensiuni: 135 x 210 x 19 mm
Greutate: 0.21 kg
Ediția:Original
Editura: Gallery Books

Notă biografică

From the headquarters of Carew International in Cincinnati. Ohio, Jack Carew runs the most advanced sales training program in the world. Thousands of salespeople are using Jack Carew's Positional Selling® techniques and achieving record-breaking results in intensive sales, management, and executive development programs throughout North America, Europe, South America, Asia, and Africa.

Descriere

Complete with all Jack Carew's energy and experience, You'll Never Get No For An Answer covers every kind of selling for everyone whose job includes selling ideas, products, or themselves. Black-and-white line art.

Cuprins


Contents

To the Reader

1. This Book Is About You

2. You Make the Difference

3. The First Strategy for Positioning: TAKE THE LEAD

4. The Second Strategy for Positioning: STOP LOOKING OUT FOR NUMBER ONE

5. The Third Strategy for Positioning: INVEST IN THE RELATIONSHIP

6. The Fourth Strategy for Positioning: BRING YOUR ENERGY TO THE CUSTOMER

7. The Fifth Strategy for Positioning: GET ORGANIZED!

8. The Sixth Strategy for Positioning: FIND THE AREA OF OPPORTUNITY

9. The Seventh Strategy for Positioning: MAKE THE CUSTOMER PART OF THE SOLUTION

10. The Eighth Strategy for Positioning: ASSUME THE RESPONSIBILITY

11. The Ninth Strategy for Positioning: PUT IT IN WRITING

12. The Tenth Strategy for Positioning: BECOME THE ONLY CHOICE!