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Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life de Shelley Carson

Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life

Autor Shelley Carson
en Limba Engleză Hardback – 30 sep 2010
Filled with research–based techniques for expanding creativity and increasing productivity
This provocative book reveals why sitting in front of a light box can increase your creativity more than listening to a Bach concerto as example. The author Shelley H. Carson, a Harvard psychologist, explains that creativity isn′t something only scientists, investors, artists, writers, and musicians enjoy, but rather all of us use our creative brains every day at home and at work and have the ability to increase our mental functioning and creativity by understanding the seven brainsets.
  • Explains the seven brainsets of the mind and their functions as related to creativity, productivity, and innovation, including Open, Scan, Think, Vision, Appraise, Streaming and Goal
  • Provides quizzes, exercises, and self–tests to activate each of these seven brainsets to unlock our maximum creativity
This book is a Harvard Health Publication that offers helpful suggestions that can be applied in both your personal and professional life.
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Specificații

ISBN-13: 9780470547632
ISBN-10: 0470547634
Pagini: 370
Dimensiuni: 163 x 234 x 31 mm
Greutate: 0.66 kg
Editura: JOSSEY BASS
Locul publicării:Hoboken, United States

Public țintă

All individuals who′ve been waiting for the practical application of the latest brain and neuroscience, including women, men, parents, teachers, managers, workers of all ages –– anyone interested in using the latest science to improve their creativity and productivity.

Cuprins

Introduction. Part I: Meet Your Creative Brain.
Chapter One Wanted: Your Creative Brain.
Why activating your creativity is important to individual and societal well–being.
Chapter Two Your Mental Comfort Zone.
Introduction to the seven brainsets.
Fun quizzes to determine which is your mental comfort zone.
Chapter Three Tour Your Creative Brain.
Brief introduction to the parts of brain that are important to the creative process.
Chapter Four Brainsets and the Creative Process.
Description of the stages in both the explicit (deliberate) and the implicit (spontaneous) creative process and which brainsets facilitate each stage of the process. 
Part II: Training Your Creative Brain.
Chapter Five Opening the Mind: Accessing the Absorb Brainset
Access externally and internally–generated information with an uncritical eye.
Chapter Six Imagining the Possibilities: Accessing the Envision.
Use the power of mental imagery to construct creative ideas.
Chapter Seven Thinking Divergently: Accessing the Connect Brainset.
Associating novel information to produce a multitude of ideas.
Chapter Eight Shaping the Creative Idea: Accessing the Reason Brainset.
Consciously work through a creative ”problem”.
Chapter Nine Recognizing Useful Ideas: Accessing the Evaluation Brainset.
Evaluate creative ideas for appropriateness.
Chapter Ten Using Emotion Creatively: Accessing the Transform Brainset.
Put your negative emotions to work for you.
Part III: Putting the CREATES Strategies to Work.
Chapter Eleven Performing Creatively: Accessing the Stream Brainset.
Practice skill–appropriate improvisation.
Chapter Twelve Flexing Your Creative Brain.
Exercises for switching between brainsets to enhance cognitive flexibility.
Chapter Thirteen Applying the Brainsets to Real–World Creativity.
Tips for using the brainsets in all stages of the creative process.
Appendices.
One How to Score the CREATES Brainsets Assessment.
Two The Token Economy System.
Chapter Notes.
References.
Index.

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Praise for "Your Creative Brain"

"Shelley Carson has fashioned an original synthesis of the copious findings about the creative process. She gracefully interweaves research findings and practical tips, suggestive cases and provocative puzzles, timely and shrewd advice." --Howard Gardner, Hobbs Professor of Cognition and Education, Harvard Graduate School of Education; author of "Creating Minds, Multiple Intelligences, and Five Minds for the Future"

"A revolutionary approach to expand the creative power of your mind. Supported by the latest findings of neuroscience, Dr. Shelley Carson helps you to take charge of your brain to maximize your creative potential." --Bernard Golden, PhD, author of "Unlock Your Creative Genius"

"There are countless self-help books on the market, but this one is grounded in actual findings from modern neuroscience. Read a couple of its fascinating anecdotes, try a couple of the self-administered tests or the mental exercises, and you will have difficulty putting the book down." --Harrison G. Pope Jr., MD, professor of psychiatry, Harvard Medical School

"If you want to become more creative--and you should!--Shelley Carson's new book offers a workshop on how to get there: brilliant, effective, and fun!" --Dean Keith Simonton, PhD, Distinguished Professor of Psychology, University of California, Davis; author of "Genius 101," "Origins of Genius," "Scientific Genius," and "Genius, Creativity, and Leadership"

"Dr. Carson has written an engaging and stimulating book that is as informative as it is innovative and--above all--creative!" --Stephen M. Kosslyn, John Lindsley Professor of Psychology in Memory of William James, Harvard University

"Working as a TV series writer, producer, and director--always under pressure and time restraints--I found Shelley Carson's book, Your Creative Brain, unbelievably informative and helpful." --Peter Marc Jacobson, creator of the television series The Nanny

"Creativity in the twenty-first century is not a luxury but a necessity. Your Creative Brain is the most insightful, practical--and creative--book on creativity I've read." --Tal Ben-Shahar, author of "Happier"

Notă biografică

Shelley Carson, PhD, teaches, conducts research, and publishes on the topics of creativity, psychopathology, and resilience at Harvard University. Her work has been featured on the Discovery Channel, CNN, and NPR, and she has won multiple teaching awards for her popular course Creativity: Madmen, Geniuses, and Harvard Students. She also writes the Life as Art blog for Psychology Today and discusses current findings in creativity research on her Web site http: //ShelleyCarson.com.

Descriere

  • Branded by and from the faculty and laboratories of Harvard Medical School.
  • The first personal training course for ramping up your level of creative thought and productivity based on the latest brain and neuroscience research and applied techniques for achieving seven crucial brain sets.