Becoming a Successful Graphic Designer: Creative Careers
Autor Neil Leonarden Limba Engleză Paperback – 10 feb 2016
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Specificații
ISBN-13: 9781472591197
ISBN-10: 1472591194
Pagini: 192
Ilustrații: 175 colour illus
Dimensiuni: 210 x 270 x 15 mm
Greutate: 0.73 kg
Editura: Bloomsbury Publishing
Colecția Fairchild Books
Seria Creative Careers
Locul publicării:London, United Kingdom
ISBN-10: 1472591194
Pagini: 192
Ilustrații: 175 colour illus
Dimensiuni: 210 x 270 x 15 mm
Greutate: 0.73 kg
Editura: Bloomsbury Publishing
Colecția Fairchild Books
Seria Creative Careers
Locul publicării:London, United Kingdom
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Caracteristici
Visually
inspiring
with
a
range
of
examples
from
all
areas
of
design
plus
clear
infographics
to
explain
key
areas--for
example,
the
typical
structure
of
design
agencies
Notă biografică
Neil
Leonard
is
Programme
Leader
for
Graphic
Design
at
Plymouth
College
of
Art,
UK.
He
is
the
founder
of
Design
Your
Career
and
runs
bespoke
conferences
and
workshops
for
emerging
designers
about
building
their
careers
and
businesses.
Cuprins
Introduction
Chapter
1:
Career
opportunitiesToo
many
choices?/
The
transition
from
education
to
work/Interview:
Holly
Karlsson,
Shillington
College/Work,
work-experience,
internship
or
go
solo?/
The
'traditional'
design
agency
Publishing/
Branding/
Advertising
and
marketing/
The
digital
world/
Working
for
agencies
as
a
freelancer/Interview:
Jessica
Hische/Working
directly
with
clientsInterview:
Jamie
Sergeant,
This
is
CrowdChapter
2:
Getting
out
there
and
getting
noticedStanding
out
from
the
crowd/
Self-promotion/
Your
portfolio/
Web
presence/
Social
media
and
promotion/
Interview
skills/
Networking/
Curriculum
Vitae/
The
right
opportunitiesInterview:
Cameron
SandageChapter
3:
The
workplaceThe
Studio/Interview:
Caroline
Aufort
and
Elodie
Mandray,Acmé
Paris/Interview:
Dalton
MaagRoles
within
the
design
studio/Interview:
Joshua
Ogden/Design
roles
explained
Service
providers/
Non-design
roles/
Managing
a
design
businessChapter
4:
The
work
of
a
designerThe
job
cycle/
From
brief
to
outcome:
an
overview/
Finding
the
right
clients/
Pitching
your
servicesThe
Brief/
Working
with
the
client
/
Pitching
your
ideas/Interview:
Jessica
WalshChapter
5:
The
essential
skillsThe
necessary
attributes/
Developing
your
knowledge/
Drawing
and
sketchbooks
Design
for
print/Interview:
Janine
Vangool,
UPPERCASE/Design
for
screenMotion
and
time-based
work/
PhotographyChapter
6:
Forging
your
own
pathStarting
your
own
agency/Interview:
Anne
Brassier/Working
as
a
freelancerInterview:
Lotta
Nieman/Co-working
and
collectivesInterview:
Rena
Tom
and
Bryan
Boyer,
The
Makeshift
SocietyExercises
and
TemplatesConclusionIndexAcknowledgements
&
Credits
Recenzii
Neil
Leonard
has
quietly
and
thoughtfully
managed
to
write
a
book
that
is
less
strident
than
its
title
suggests
by
carefully
assimilating
a
lot
of
practical
wisdom
that
many
design
tutors
would
hope
to
impart
to
their
students
before
embarking
on
a
professional
career
in
graphic
design
...
In
summary,Becoming
a
Successful
Graphic
Designeris
a
solid
and
valuable
edition
to
the
any
professional
practice
reading
list.
This is an amazing book and one I am very pleased to have come across. I will be using this as a one of my key texts for the unit, and I will be encouraging all students to buy it. It covers all aspects of how to move into a successful design career; from looking at places of work, to the range and how to apply for varied and different types of opportunities, including the importance of attitude and networking!
This is an amazing book and one I am very pleased to have come across. I will be using this as a one of my key texts for the unit, and I will be encouraging all students to buy it. It covers all aspects of how to move into a successful design career; from looking at places of work, to the range and how to apply for varied and different types of opportunities, including the importance of attitude and networking!