Perspectives on Public Relations Historiography and Historical Theorization: Other Voices: National Perspectives on the Development of Public Relations
Editat de Tom Watsonen Limba Engleză Hardback – 11 iun 2015
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Specificații
ISBN-13: 9781137404367
ISBN-10: 1137404361
Pagini: 117
Ilustrații: XII, 117 p.
Dimensiuni: 140 x 216 x 11 mm
Greutate: 0.31 kg
Ediția:1st ed. 2015
Editura: Palgrave Macmillan UK
Colecția Palgrave Pivot
Seria National Perspectives on the Development of Public Relations
Locul publicării:London, United Kingdom
ISBN-10: 1137404361
Pagini: 117
Ilustrații: XII, 117 p.
Dimensiuni: 140 x 216 x 11 mm
Greutate: 0.31 kg
Ediția:1st ed. 2015
Editura: Palgrave Macmillan UK
Colecția Palgrave Pivot
Seria National Perspectives on the Development of Public Relations
Locul publicării:London, United Kingdom
Cuprins
1. Introduction; Tom Watson
2. What In The World Is Public Relations?; Tom Watson
3. Problems Of Public Relations Historiography And Perspectives Of A Functional-Integrative Stratification Model; Günter Bentele
4. 'Where The Quiet Work Is Done': Biography In Public Relations; Margot Opdycke Lamme
5. Where Is Public Relations Historiography? Philosophy Of History, Historiography And Public Relations; Jacquie L'etang
6. Historiography (And Theory) Of Public Relations History; Stefan Wehmeier
2. What In The World Is Public Relations?; Tom Watson
3. Problems Of Public Relations Historiography And Perspectives Of A Functional-Integrative Stratification Model; Günter Bentele
4. 'Where The Quiet Work Is Done': Biography In Public Relations; Margot Opdycke Lamme
5. Where Is Public Relations Historiography? Philosophy Of History, Historiography And Public Relations; Jacquie L'etang
6. Historiography (And Theory) Of Public Relations History; Stefan Wehmeier
Notă biografică
Tom Watson is Professor of Public Relations in the Media School at Bournemouth University, UK. He is also Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.