Cantitate/Preț
Produs

Western European Perspectives on the Development of Public Relations: Other Voices: National Perspectives on the Development of Public Relations

Editat de T. Watson
en Limba Engleză Hardback – 8 apr 2015
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Western Europe.
Citește tot Restrânge

Din seria National Perspectives on the Development of Public Relations

Preț: 38622 lei

Nou

Puncte Express: 579

Preț estimativ în valută:
7392 7618$ 6241£

Carte tipărită la comandă

Livrare economică 03-17 martie

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9781137427496
ISBN-10: 1137427493
Pagini: 160
Ilustrații: XIV, 160 p.
Dimensiuni: 140 x 216 x 14 mm
Greutate: 0.37 kg
Ediția:2015
Editura: Palgrave Macmillan UK
Colecția Palgrave Pivot
Seria National Perspectives on the Development of Public Relations

Locul publicării:London, United Kingdom

Cuprins

Introduction; Tom Watson 1. Austria; Astrid Spatzier 2. France; Bruno Chaudet, Valérie Carayol and Alex Frame 3. Finland; Elina Melgin 4. Germany; Günter Bentele 5. Greece; Anastasios Theofilou 6. Italy; Toni Muzi Falconi and Fabio Ventoruzzo 7. The Netherland; Betteke van Ruler and Anne-Marie Cotton 8. Scandinavia; Larsåke Larsson, Tor Bang, and Finn Frandsen 9. Spain; Natalia Rodriguez-Salcedo and Jordi Xifra 10. United Kingdom; Jacquie L'Etang

Notă biografică

Tom Watson is Professor of Public Relations in the Media School at Bournemouth University, UK. He is also Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.