SAS: Who Dares Wins

Life and leadership lessons from the Special Forces, accompanying the Channel 4 series SAS: Who Dares Wins.

Are you up to the challenge of SAS leadership? Only the best will succeed...

Britain's SAS (Special Air Service) has an unparalleled reputation for soldiering excellence. Their skills and techniques have been perfected in the most demanding environments imaginable, but many of these can also be used in our everyday lives.

This book takes situations all of us will experience during our lives and presents tactical lessons drawn from SAS training and battlefield experience. Its four authors - stars of the hit Channel 4 show SAS: Who Dares Wins - how their finely honed understanding of how to handle extreme challenges can be applied in any environment. Their advice on negotiation, people management, self-motivation and resilience, among other things, can transform your performance in a whole range of scenarios: from buying a house, nailing a job interview, and the experience of dealing with rejection, to maintaining a diet, or managing that pushy colleague at work.

This is the ultimate guide to leadership and personal achievement.