Cantitate/Preț
Produs

Teaching Content Management in Technical and Professional Communication: ATTW Series in Technical and Professional Communication

Editat de Tracy Bridgeford
en Limba Engleză Paperback – 17 feb 2020
This collection offers a comprehensive overview of approaches to teaching the complex subject of content management.
The 12 chapters define and explain content management and its accompanying competencies, providing teaching examples in areas including content strategy, topic-based writing, usability studies, and social media. The book covers tasks associated with content management such as analyzing audiences and using information architecture languages including XML and DITA. It highlights the communal aspects of content management, focusing on the work of writing stewardship and project management, and the characteristics of content management in global contexts. It concludes with a look to the future and the forces that shape content management today. The editor situates the collection within a pedagogical exigency, providing sound instructional approaches to teaching content management from a rhetorical perspective.
The book is an essential resource for both instructors new to teaching technical and professional communication, and experienced instructors who are interested in upgrading their pedagogies to include content management.
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (1) 34498 lei  43-57 zile
  Taylor & Francis – 17 feb 2020 34498 lei  43-57 zile
Hardback (1) 76382 lei  43-57 zile
  Taylor & Francis – 17 feb 2020 76382 lei  43-57 zile

Din seria ATTW Series in Technical and Professional Communication

Preț: 34498 lei

Nou

Puncte Express: 517

Preț estimativ în valută:
6602 6858$ 5484£

Carte tipărită la comandă

Livrare economică 03-17 februarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780367181260
ISBN-10: 0367181266
Pagini: 248
Ilustrații: 6
Dimensiuni: 152 x 229 x 15 mm
Greutate: 0.35 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria ATTW Series in Technical and Professional Communication

Locul publicării:Oxford, United Kingdom

Cuprins

INTRODUCTION
Introduction
Content Management: A Pedagogical Exigency Tracy Bridgeford
DEFINITIONS
1. Reconceptualizing Technical Communication Pedagogy in the Context of Content Management George Pullman and Baotong Gu
2. Content Management: Where the Ideal World of Technical Communication in Academia Meets the Realities of the Workplace Saul Carliner
TEACHING
3. Teaching Content Strategy in Technical Communication Liza Potts and Laura Gonzales
4. Teaching Topic-based Writing Yvonne Cleary5. Teaching Usability Studies and Content Management in Technical Communication Bill Williamson and Scott Kowalewski
6. Teaching Content Management with XML Becky Jo Gesteland
7. A Rhetorical Approach to Teaching Social Media Tools Elise Verzosa Hurley and Amy C. Kimme Hea
TASKS
8. Inclusive Audience Analysis and Creating Manageable Content Michelle F. Eble and Carleigh Davis
9. Writing about Structure in DITA Jason Swarts
COMMUNITY
10. The Work of Writing Stewardship: Managing Texts, People, and Projects William Hart-Davidson and Ben Lauren
11. Teaching Content Management for Global and Cross-cultural Contexts Kirk St.Amant
12. Afterword: Beyond Management: Understanding the Many Forces that Shape Content Today Carlos Evia and Rebekka Andersen

Notă biografică

Tracy Bridgeford is a professor of technical communication at the University of Nebraska at Omaha, where she directs the Graduate Certificate in Technical Communication. In 2018, she published Teaching Professional and Technical Communication: A Practicum in a Book. She coedited Academy-Industry Relationships: Perspectives for Technical Communicators, Sharing Our Intellectual Traces: Narrative Reflections from Administrators of Professional, Technical, and Scientific Programs, and Innovative Approaches to Teaching Technical Communication. She contributed chapters to Editing in the Modern Classroom, Resources in Technical Communication: Outcomes and Approaches, and Teaching Writing with Computers: An Introduction.

Descriere

This collection offers a comprehensive overview of approaches to teaching the complex subject of content management.