The Management Game of Communication de Peggy Simcic Brønn

The Management Game of Communication: Advances in Public Relations and Communication Management

Autor Peggy Simcic Brønn, Stefania Romenti, Ansgar Zerfass

en Limba Engleză Hardback – 4 sep 2016

The book provides insight into the expanding field of corporate communication by exploring the benefits of research and education which merge insights from the disciplines of business and communication. The book provides a uniquely European view and stimulates discussions in a continuing area of interest among academics and practitioners alike.

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Specificații

ISBN-13: 9781786357168
ISBN-10: 178635716X
Pagini: 320
Dimensiuni: 152 x 229 x 15 mm
Greutate: 0.66 kg
Editura: Emerald Publishing
Seria Advances in Public Relations and Communication Management

Notă biografică

Edited by Peggy Simcic Brønn, Bi Norwegian Business School, Oslo, Norway Stefania Romenti, Iulm University, Milan, Italy Ansgar Zerfass, University of Leipzig, Leipzig, Germany; Bi Norwegian Business School, Oslo, Norway