Cantitate/Preț
Produs
Total produse
Vezi coșul
Absolute Essentials of Strategic Management de Barry Witcher

Absolute Essentials of Strategic Management: Absolute Essentials of Business and Economics

Autor Barry Witcher
en Limba Engleză Paperback – 30 sep 2021
Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process.


The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally.


This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (1) 15543 lei  3-5 săpt. +1742 lei  6-10 zile
  Taylor & Francis – 30 sep 2021 15543 lei  3-5 săpt. +1742 lei  6-10 zile
Hardback (1) 45990 lei  6-8 săpt.
  Taylor & Francis – 3 sep 2019 45990 lei  6-8 săpt.

Din seria Absolute Essentials of Business and Economics

  • Absolute Essentials of International Business
    Preț: 22187 lei
  • 18% Absolute Essentials of Marketing Research
    Preț: 12549 lei
  • Absolute Essentials of Business Ethics
    Preț: 22012 lei
  • Absolute Essentials of Digital Marketing
    Preț: 15543 lei
  • 20% Absolute Essentials of Ethereum
    Preț: 33036 lei
  • Absolute Essentials of Advertising
    Preț: 15251 lei
  • Absolute Essentials of Project Management
    Preț: 22174 lei
  • Absolute Essentials of Operations Management
    Preț: 45143 lei
  • 19% The Absolute Essentials of Entrepreneurship
    Preț: 17887 lei
  • Absolute Essentials of Strategic Marketing
    Preț: 19442 lei
  • Absolute Essentials of Business Behavioural Ethics
    Preț: 19442 lei
  • Absolute Essentials of Corporate Governance
    Preț: 26043 lei
  • 18% Absolute Essentials of Creative Thinking and Problem Solving
    Preț: 12601 lei
  • 18% Absolute Essentials of Environmental Economics
    Preț: 12522 lei
  • Absolute Essentials of Green Business
    Preț: 18236 lei
  • Absolute Essentials of International Economics
    Preț: 38675 lei
  • Absolute Essentials of Public Relations
    Preț: 46061 lei

Preț: 15543 lei

Nou

Puncte Express: 233
Preț estimativ în valută:
2975€ • 3121$ • 2468£

Carte disponibilă

Livrare economică 08-22 ianuarie 25
Livrare express 24-28 decembrie pentru 2741 lei

 Adaugă în coș

Wish list
Gift list
Am citit!
Adaugă în listă
Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9781032177458
ISBN-10: 1032177454
Pagini: 120
Ilustrații: 34 Illustrations, black and white
Dimensiuni: 138 x 216 x 6 mm
Greutate: 0.45 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Absolute Essentials of Business and Economics

Locul publicării:Oxford, United Kingdom

Public țintă

Postgraduate and Undergraduate

Cuprins

Part 1: Strategic Management and its Purpose  1. Overview of Strategic Management and Strategy  2. Purpose: vision, mission and values  Part 2: Strategic Objectives and Analysis  3. Strategic Objectives  4. The External Environment  5. The Internal Environment  Part 3: Strategy  6. Business-level Strategy  7. Corporate-level Strategy  8. Global-level Strategy  Part 4: Managing Strategy in Action  9. Strategy Implementation  10. Strategic Control  11. Strategic Leadership

Notă biografică

Barry J. Witcher is Emeritus Reader of Strategic Management at the Norwich Business School, University of East Anglia. He has taught at Strathclyde University and Durham University and published in many of the world’s leading management journals.

Recenzii

Absolute Essentials of Strategic Management is an absolute essential for students on a range of business and management courses and practicing managers interested in the seminal and classical works that have shaped strategic management. Its concise and engaging style makes it the ultimate companion for learned colleagues from neighbouring disciplines also curious about this dynamic and all-embracing field of study and application.
Dr Vinh Sum Chau, Senior Lecturer in Strategy, Kent Business School,University of Kent

Descriere

Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process.