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Entrepreneurship as Strategy: Competing on the Entrepreneurial Edge de G. Dale Meyer

Entrepreneurship as Strategy: Competing on the Entrepreneurial Edge: Entrepreneurship & the Management of Growing Enterprises

Autor G. Dale Meyer, Kurt Allen Heppard
en Limba Engleză Paperback – 7 iun 2000
Reviewing the exisiting literature in the area of entrepreneurship strategy, this book explores the thinking of six strategic management scholars. Each chapter outlines the approach of each theorist, with an emphasis on the way entrepreneurial action fits into their model. The first and last chapters provide a context to fit these disparate ideas together.
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Specificații

ISBN-13: 9780761915805
ISBN-10: 076191580X
Pagini: 168
Dimensiuni: 152 x 229 x 9 mm
Greutate: 0.24 kg
Ediția:1
Editura: SAGE Publications
Colecția Sage Publications, Inc
Seria Entrepreneurship & the Management of Growing Enterprises

Locul publicării:Thousand Oaks, United States

Recenzii

". . . the book is well worth reading, primarily by strategists considering how to make their existing research and teaching more entrepreneurial and therefore more useful in these changing times." 

Cuprins

Entrepreneurial Strategies - G Dale Meyer and Kurt A Heppard
The Dominant Logic of Entrepreneurship
Entrepreneurship in the New Competitive Landscape - Michael A Hitt and Timothy S Reed
Competing on the Entrepreneurial Edge - Kathleen M Eisenhart, Shona L Brown and Heidi M Neck
Entrepreneurial Capabilities - Sharon Alvarez and Jay Barney
A Resource-Based View
Entrepreneurial Management as Strategy - Raphael H Amit, Keith Brigham and Gideon D Markman
Entrepreneurial Strategies - Grant Miles et al
The Critical Role of Top Management
The Evolution of the Field of Entrepreneurship - Arnold C Cooper, Gideon D Markman and Gayle Niss

Descriere

The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision.