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InCredible Communication: Uncover the Invaluable Art of Selling Yourself

Autor Rebecca Weintraub, Steven Lewis
en Limba Engleză Hardback – 30 mar 2022

The ultimate guide to the undervalued yet essential skill of selling yourself and becoming an outstanding communicator in person, over Zoom, and on social media.

Regardless of experience or expertise, no interview, pitch or meeting will be successful unless it is succinctly, confidently and convincingly delivered. The competitive business landscape demands a high level of communication skills and a deep awareness of not only what we say, but also how we deliver it. In this era of digital communication and information overload, clear messaging has never been more vital - and personal credibility has never been more valuable.

From a Professor of Communication and a seasoned Communication Strategist, InCredible Communication brings 75 years' combined experience of practical expertise to the art of effective business communication. Exploring both individual credibility and wider corporate culture, this book provides intuitive tools and techniques that anyone can use to become a more effective communicator or salesperson. It explores the best techniques when communicating in any medium - whether you are conversing in-person, over Zoom or even via social media.

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Specificații

ISBN-13: 9781472991720
ISBN-10: 1472991729
Pagini: 256
Dimensiuni: 153 x 234 x 26 mm
Greutate: 0.52 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Business
Locul publicării:London, United Kingdom

Caracteristici

Rebecca plans to step down from her Director role in 2021 so that she can commit more time traveling as a keynote speaker and workshop facilitator, including promoting the book

Notă biografică

Steven Lewis is a Communication Strategist with an extensive background in training creative corporate leaders on their presentation skills. He is an elite personal presentation trainer who has worked with senior executives at NBCUniversal, Warner Bros., Verve Mobile, Hulu, Paramount, Fox and Stitch Fix. He has worked with various directors and actors for their promotional tours, including Tom Cruise, Zac Efron and Jennifer Lawrence. Rebecca Weintraub, PhD is an expert in strategic communication, leadership and organizational communication. She is a Clinical Professor of Communication and Director of the Master's Program at the USC Annenberg School of Communication. Over the course of her career she has worked as a communication consultant and a corporate communication executive. Her clients have included senior executives from an array of industries including infrastructure, publishing, aerospace, automotive and military.

Recenzii

Weintraub and Lewis' InCredible Communication provides a blueprint by which each of us can learn to refine and leverage our communication skills at a time when they are needed more than ever.
InCredible Communication is the book I've been waiting for. This take-action book is filled with hands-on, practical communication tools to manage your reputation, your context and the story you want to tell about yourself.
Weintraub and Lewis have laid out a clear plan for action for navigating today's very complicated world which requires even more finely honed communication skills than ever before. It's a book that I will refer to over and over again.
Whether you are just starting your career or are at the top of your game leading an organization, InCredible Communication will provide you with the insights and actionable tools necessary to be a credible and effective communicator and leader.