Speak Like a CEO: Secrets for Commanding Attention and Getting Results
Autor Suzanne Batesen Limba Engleză Hardback – 16 iun 2005
Divided into three parts, Speak Like a CEO includes everything you need to handle any kind of public speaking event or interview. In Part 1, The Secrets, she shares what she learned from 20 years on TV and radio, and how to develop credibility and authenticity. In Part 2, The Situations, readers will find easy-to-use advice to help them succeed in speeches, presentations, media interviews, Q&A sessions, business meetings, and even business-social conversations. Part 3, The Strategies, provides self-improvement plans (to reach short-term and long-term speaking goals) that can be easily customized to anyone’s needs.
Plenty of real-world examples to illustrate her points. Readers will learn what Martha Stewart learned the hard way about the importance of communication in a time of crisis. Or what Oprah Winfrey could teach all of us about being interviewed. Or Colin Powell’s secret for coming across as authentic every time he speaks. Or what Mario Cuomo does (that anyone can do) to overcome stage fright. Bates’s tips and techniques will turn any reader into a public speaker extraordinaire.
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Paperback (1) | 112.94 lei 44-50 zile | |
McGraw Hill Education – 31 dec 2017 | 112.94 lei 44-50 zile | |
Hardback (1) | 210.20 lei 44-50 zile | |
McGraw Hill Education – 16 iun 2005 | 210.20 lei 44-50 zile |
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Specificații
ISBN-13: 9780071451512
ISBN-10: 007145151X
Pagini: 240
Dimensiuni: 155 x 231 x 22 mm
Greutate: 0.49 kg
Editura: McGraw Hill Education
Colecția McGraw-Hill
Locul publicării:United States
ISBN-10: 007145151X
Pagini: 240
Dimensiuni: 155 x 231 x 22 mm
Greutate: 0.49 kg
Editura: McGraw Hill Education
Colecția McGraw-Hill
Locul publicării:United States
Cuprins
Preface to the Paperback Edition
Preface to the Hardcover Edition
Acknowledgments
Introduction
Part 1: The Secrets: What CEOs and Leaders Know
1. What It Means to Speak like a CEO (the Ones You Really Admire)
2. Eight Secrets of Successful CEOs and Leaders Who Speak Well
3. You're as Good as You Decide to Be
4. What You Can Learn from Ten Thousand Leaders and Working on TV for Twenty Years
5. the Eight Most Frequent Mistakes People Make in Front of Crowds and Cameras
6. The Authenticity Gap: Why the Real You Must Shine Through
7. Taking Stock: How Do Your Skills Add Up?
8. Creating a Plan: Leaders Know It's the Way to Get Farther, Faster
Part 2: The Situations: A Survival Guide for the Events Where You Must Speak and Be Great
9. Speeches
10. Presentations
11. Q&A Sessions: Thinking on Your Feet
12. Media Interviews
13. Leading Meetings
14. Conversations
Part 3: The Strategies: Become a Great Speaker by Making a Plan and Working It
15. Ten Things You Can Do to Guarantee Success
16. Five Coaching Plans
Appendix A: Checklists
Appendix B: Frequently Asked Questions
Appendix C: Resources and Recommended Reading
Appendix D: Communication and Leadership
Appendix E: The Gettysburg Address: Abraham Lincoln
Index
Preface to the Hardcover Edition
Acknowledgments
Introduction
Part 1: The Secrets: What CEOs and Leaders Know
1. What It Means to Speak like a CEO (the Ones You Really Admire)
2. Eight Secrets of Successful CEOs and Leaders Who Speak Well
3. You're as Good as You Decide to Be
4. What You Can Learn from Ten Thousand Leaders and Working on TV for Twenty Years
5. the Eight Most Frequent Mistakes People Make in Front of Crowds and Cameras
6. The Authenticity Gap: Why the Real You Must Shine Through
7. Taking Stock: How Do Your Skills Add Up?
8. Creating a Plan: Leaders Know It's the Way to Get Farther, Faster
Part 2: The Situations: A Survival Guide for the Events Where You Must Speak and Be Great
9. Speeches
10. Presentations
11. Q&A Sessions: Thinking on Your Feet
12. Media Interviews
13. Leading Meetings
14. Conversations
Part 3: The Strategies: Become a Great Speaker by Making a Plan and Working It
15. Ten Things You Can Do to Guarantee Success
16. Five Coaching Plans
Appendix A: Checklists
Appendix B: Frequently Asked Questions
Appendix C: Resources and Recommended Reading
Appendix D: Communication and Leadership
Appendix E: The Gettysburg Address: Abraham Lincoln
Index