Cantitate/Preț
Produs
Total produse
Vezi coșul
The 22 Immutable Laws Of Marketing de Al Ries

The 22 Immutable Laws Of Marketing: Bestsellers cărți marketing engleză

Autor Al Ries, Jack Trout
en Limba Engleză Paperback – 24 oct 1994
Identifies the definitive rules that govern the world of marketing. This book examines marketing campaigns that have succeeded and others that have failed, and why good ideas didn't live up to expectations. It contains real-life examples and commonsense suggestions.
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (2) 5129 lei  3-5 săpt. +1597 lei  7-13 zile
  Profile – 24 oct 1994 5129 lei  3-5 săpt. +1597 lei  7-13 zile
  HarperCollins Publishers – 26 apr 1994 11009 lei  3-5 săpt.

Din seria Bestsellers cărți marketing engleză

  • Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know
    Preț: 20129 lei
  • Build a Brand in 30 Days – with Simon Middleton, The Brand Strategy Guru
    Preț: 12776 lei
  • All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All
    Preț: 9261 lei
  • Building a StoryBrand: Clarify Your Message So Customers Will Listen
    Preț: 14330 lei

Preț: 5129 lei

Preț vechi: 6235 lei
-18% Nou

Puncte Express: 77
Preț estimativ în valută:
982€ • 1021$ • 821£

Carte disponibilă

Livrare economică 22 februarie-08 martie
Livrare express 08-14 februarie pentru 2596 lei

 Adaugă în coș

Wish list
Gift list
Am citit!
Adaugă în listă
Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9781861976109
ISBN-10: 1861976100
Pagini: 160
Ilustrații: line drawings
Dimensiuni: 128 x 196 x 12 mm
Greutate: 0.12 kg
Ediția:Main
Editura: Profile
Colecția Profile Books
Seria Bestsellers cărți marketing engleză

Locul publicării:London, United Kingdom

Notă biografică

Jack Trout runs a marketing consulting firm in Greenwich, Connecticut with Al Ries. They are the authors of the bestsellers Positioning, Marketing Warfare, Bottom-Up Marketing and Focus.

Descriere

Al Ries and Jack Trout, two of the world's most successful marketing strategists, call upon over 40 years of marketing experise to identify the definitive rules that govern the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22 superlative tools and innovative techniques for the international marketplace. The authors examine marketing campaigns that have succeeded and others that have failed, why good ideas didn't live up to expectations, and offer their own ideas on what would have worked better.

The real-life examples, commonsense suggestions and killer instincts contained are nothing less than rules by which companies will flourish or fail.