The Magic of Fashion: Ritual, Commodity, Glamour: Anthropology & Business
Autor Brian Moeranen Limba Engleză Paperback – 29 oct 2019
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Specificații
ISBN-13: 9780367356316
ISBN-10: 0367356317
Pagini: 253
Dimensiuni: 152 x 229 mm
Greutate: 0.49 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seriile Anthropology & Business, Anthropology and Business
Locul publicării:Oxford, United Kingdom
ISBN-10: 0367356317
Pagini: 253
Dimensiuni: 152 x 229 mm
Greutate: 0.49 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seriile Anthropology & Business, Anthropology and Business
Locul publicării:Oxford, United Kingdom
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Cuprins
Chapter 1: First Look: Fashion’s Siamese Twins Chapter 2: Points of View Chapter 3: A Word from Your Editor: Affording the Fashion Magazine Chapter 4: Theoretical Bling: Ensemblages of Enchantment, Masters of Illusion Chapter 5: People Are Talking About… Chapter 6: In every Issue: Women at the Masthead, Balancing Acts, and Custard Journalism Chapter 7: Magical System: Performing Magic Chapter 8: Shamans and Spells: A Pared-down Aesthetic Chapter 9: Beauty Mantras: Horsey Chic and Enchanting Technologies Chapter 10: Mane Charms: Sexy Hair and Scented Apes Chapter 11: Smellbound Alchemy: OMG! Or Eau My God! Chapter 12: Last Word References Index
Descriere
Drawing on 20 years of ethnographic fieldwork and anthropological theory, anthropologist Brian Moeran argues that fashion magazines are able to cast a spell over their readers by using practices and rituals found in age-old magical and religious rites.