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Top Class Competitors – How Nations, Firms and Individuals Succeed in the New World of Competitiveness

Autor S Garelli
en Limba Engleză Hardback – 9 mar 2006
Three decades ago competitiveness was unheard-of; today it has taken the world by storm. But what is it? And will it last? In Top Class Competitors Stéphane Garelli - professor at IMD business school where he is also head of the World Competitiveness Centre, professor at the University of Lausanne, and former managing director of the World Economic Forum - defines competitiveness as the ability of a nation, company or individual to manage a set of disparate competencies to achieve prosperity. For instance, along with traditional policies a nation must tackle education and security to sustain economic development. Companies must manage soft issues such as brands to beat the competition. And individuals must reinvent themselves to survive. These fields of research did not exist until recently - now, competitiveness makes the link. Top Class Competitors is a journey through the brave new world of competitiveness. What are its historical origins? How does it impact the management of a nation? How do companies thrive on it in an international environment? What is the impact on work structures and value systems? Above all, is there a competitiveness mindset? Exploring how competitiveness works, Stéphane Garelli shows why competitiveness is the most powerful tool available to unleash new levels of prosperity for nations, profit for companies and success for people.
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Specificații

ISBN-13: 9780470025697
ISBN-10: 0470025697
Pagini: 290
Dimensiuni: 152 x 229 x 19 mm
Greutate: 0.54 kg
Editura: Wiley
Locul publicării:Chichester, United Kingdom

Public țintă

Business managers and government leaders; academics keen to incorporate the hot topic of competitiveness into their teaching and research.

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Descriere

Top Class Competitors: How Nations, Firms and Individuals Succeed in the New World of Comp establishes a continuum between the concepts of competitiveness of nations, competitiveness of enterprises, the structure of work, value systems as well as management competencies and personal skills.