Circle of the 9 Muses – A Storytelling Field Guide for Innovators and Meaning Makers
Autor D Hutchensen Limba Engleză Paperback – 10 sep 2015
Organizational storytelling is a powerful managerial tool and an essential change management technique. This is about your influence as a leader. Knowing the right story to tell and how to deliver it effectively gives you and your organization enormous influence, and helps connect employees to strategy by providing understanding, belief, and motivation in their personal contribution. This book is the ultimate field guide to becoming an influential storyteller, with concrete, actionable guidance toward all the storytelling fundamentals.
- Identify your organization's "narrative assets"
- Craft an elegant, well-constructed organizational story
- Capture, bank, and share stories with extraordinary engagement
- Facilitate a dialogue to draw out meaning and induce change
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Specificații
ISBN-13: 9781118973967
ISBN-10: 1118973968
Pagini: 320
Dimensiuni: 240 x 189 x 20 mm
Greutate: 0.79 kg
Editura: Wiley
Locul publicării:Hoboken, United States
ISBN-10: 1118973968
Pagini: 320
Dimensiuni: 240 x 189 x 20 mm
Greutate: 0.79 kg
Editura: Wiley
Locul publicării:Hoboken, United States