Epica Book 29: Creative Communications de Epica Awards

Epica Book 29: Creative Communications: Epica

en Limba Engleză Hardback – 21 sep 2016

Beautifully illustrated with over 1000 colour images, the 29th edition of the Epica Book showcases more than 850 creative projects honoured in the 2015 Epica Awards - including fascinating background stories on all the latest Epica d'Or winners.Featuring work from communication agencies, film production companies, media consultancies, photographers and design studios, the Epica Book is a unique source of information and inspiration for all those interested in contemporary worldwide advertising trends.

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Specificații

ISBN-13: 9781474261623
ISBN-10: 1474261620
Pagini: 400
Ilustrații: 1000 colour illustrations
Dimensiuni: 220 x 300 x 38 mm
Greutate: 2.06 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Visual Arts
Seria Epica

Locul publicării:London, United Kingdom

Caracteristici

Arranged by product category, ranging from Food and Drink, and Media and Entertainment, to Direct Marketing, Branded Content, and Craft and Imagery

Notă biografică

The Epica Awards were created in 1987. Having originally focused on the Europe, Middle East and Africa region exclusively, the awards became global in 2012. Epica's aim is to reward outstanding creativity in communication disciplines and to help communication agencies, film production companies, media consultancies, photographers and design studios to develop their reputations beyond their national borders.

Cuprins

IntroductionForeword2015 WinnersThe JuryAwards CeremonyAnnual ReportFood & DrinkConsumer ServicesHousehold Products and ServicesPublic InterestHealth and BeautyAutomotiveMedia and EntertainmentBusiness to Business and CorporateRadioDirect MarketingMedia UsageBranded ContentPR and PromotionsCraft and ImageryDesignInteractiveIntegrated

Recenzii

This is the closest you'll get to a 'how to' book on creative advertising.
The value of publications like this is enormous. The Epica Book helps us remember what was great and why it was great.
[Sets] standards for new thinking, for intelligent problem solving and for refreshing insights... Enjoy!
A great journalist is unbiased and a great journalist cares deeply. What better group of people to judge an advertising show?
When a number of other awards shows are done and dusted, a palpable excitement still hangs in the air as we seek something stellar: that's the Epica Awards
Work that points the way to the advertising of tomorrow

Papetărie, jocuri, reviste