Innovation and Ontologies: Structuring the Early Stages of Innovation Management: Markt- und Unternehmensentwicklung Markets and Organisations
Autor Angelika Bullinger Cuvânt înainte de Prof. Dr. Prof. h.c. Dr. h.c. Ralf Reichwalden Limba Engleză Paperback – 13 noi 2008
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Specificații
ISBN-13: 9783834912497
ISBN-10: 3834912492
Pagini: 440
Ilustrații: XXX, 409 p.
Dimensiuni: 148 x 210 x 26 mm
Greutate: 0.52 kg
Ediția:2009
Editura: Gabler Verlag
Colecția Gabler Verlag
Seria Markt- und Unternehmensentwicklung Markets and Organisations
Locul publicării:Wiesbaden, Germany
ISBN-10: 3834912492
Pagini: 440
Ilustrații: XXX, 409 p.
Dimensiuni: 148 x 210 x 26 mm
Greutate: 0.52 kg
Ediția:2009
Editura: Gabler Verlag
Colecția Gabler Verlag
Seria Markt- und Unternehmensentwicklung Markets and Organisations
Locul publicării:Wiesbaden, Germany
Public țintă
ResearchCuprins
Roadmap for the Fuzzy Front End.- Innovation.- Roadmap for the Fuzzy Front End.- Summary of FFE Roadmap.- Ontology.- Concept Formation.- Deployment in Business.- Potential of Ontologies.- Elements of Ontologies.- Classification — The OntoCube.- Design Science Ontology Lifecycle.- Multimethodological Background.- Empirical Approach.- Results: The OntoGate.- Results of Prepare.- Results of Develop/ Build.- Results of Justify/ Evaluate.
Notă biografică
Dr. Angelika C. Bullinger promovierte bei Prof. Dr. Prof. h.c. Dr. h.c. Ralf Reichwald am Institut für Information, Organisation und Management der Technischen Universität München. Sie ist wissenschaftliche Mitarbeiterin bei Prof. Dr. Kathrin Möslein am Lehrstuhl für Information der Universität Nürnberg-Erlangen.
Textul de pe ultima copertă
Innovation requires a balanced amount of openness and structure, especially in its early phases. Ontologies as logical representations of knowledge bear the potential of bridging this obvious dilemma and provide a promising approach to significantly improve management during the early stages of the innovation process.
Angelika C. Bullinger examines ontologies as an approach to modeling, analyzing and comparing the fuzzy front end of innovation management, in particular idea assessment and selection. She uses an extensive array of theories and methods, combining the knowledge bases of business administration and information systems. Starting from theoretical informatics, she elaborates, applies and tests a methodology for ontology development for use in business management. Based on empirical data, she models ontologically the moment of idea assessment and selection on a company-specific, industry-typical and generic level. Included are action-oriented implications for the implementation of the methodology in business reality.
Angelika C. Bullinger examines ontologies as an approach to modeling, analyzing and comparing the fuzzy front end of innovation management, in particular idea assessment and selection. She uses an extensive array of theories and methods, combining the knowledge bases of business administration and information systems. Starting from theoretical informatics, she elaborates, applies and tests a methodology for ontology development for use in business management. Based on empirical data, she models ontologically the moment of idea assessment and selection on a company-specific, industry-typical and generic level. Included are action-oriented implications for the implementation of the methodology in business reality.