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More Than a Name: An Introduction to Branding de Melissa Davis

More Than a Name: An Introduction to Branding: Required Reading Range

Autor Melissa Davis
en Limba Engleză Paperback – 22 ian 2006

A modern, visually instructive textbook offering students a comprehensive introduction to the world of branding, from theory to implementation.

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Specificații

ISBN-13: 9782940373000
ISBN-10: 2940373000
Pagini: 240
Ilustrații: 200 colour illus
Dimensiuni: 220 x 300 x 25 mm
Greutate: 1.29 kg
Editura: Bloomsbury Publishing
Colecția Ava Publishing
Seria Required Reading Range

Locul publicării:London, United Kingdom