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1-96 din 119 rezultate

Marketing Research: A Managerial Approach

Autor Al Marshall

13 feb 2050

Preț: 873^.46 lei 1180^.36 lei

3-5 săpt. | 6-12 zile

-26% Nou

Marketing Research: Methodologies and Digital Techniques

Autor Phil Harris et al.

14 ian 2030

Preț: 639^.96 lei 864^.81 lei

Nepublicat încă

-26% Nou

Doing Marketing Research: Alternative Methods for Market Sensing

Editat de Alison Lawson et al.

12 mar 2025

Preț: 1278^.39 lei 1559^.01 lei

Nepublicat încă

-18% Nou

Consumer Behavior: New Essays on the Study of Consumption

Routledge Interpretive Marketing Research

Autor Morris B Holbrook

16 dec 2024

Preț: 1005^.04 lei 1225^.65 lei

6-8 săpt.

-18%

Decolonizing Marketing Theory and Practice: Beyond Inclusivity and Sustainability Debates

Routledge Studies in Marketing

Editat de Hasan Gilani

22 noi 2024

Preț: 1004^.24 lei 1224^.69 lei

6-8 săpt.

-18%

Interfaith Marketing: A Cross-Religious Approach

Routledge Studies in Marketing

Autor Frank G. Cabano et al.

20 noi 2024

Preț: 1007^.72 lei 1228^.92 lei

6-8 săpt.

-18%

Fandom Analytics: Creating and Harnessing Consumer and Cultural Passion

Business Guides on the Go

Autor Michael Lewis

6 oct 2024

Preț: 188^.94 lei

3-5 săpt.

Marketing in Developing Nations: Contemporary Developments, Cases and Problems in Africa, Asia and the Middle East

Routledge Studies in Marketing

Editat de Ayodele C. Oniku

3 oct 2024

Preț: 999^.02 lei 1218^.32 lei

6-8 săpt.

-18%

Sexuality in Marketing and Consumption: Queer Theory, Feminist Research, and Intersectionality

Routledge Studies in Critical Marketing

Editat de Athanasia Daskalopoulou et al.

9 aug 2024

Preț: 948^.53 lei 1156^.74 lei

6-8 săpt.

-18%

Routledge Studies in Marketing

Autor S M A Moin

12 iul 2024

Preț: 948^.50 lei 1156^.70 lei

6-8 săpt.

-18%

Routledge Focus on Business and Management

Autor Gary Warnaby

26 iun 2024

Preț: 384^.74 lei

3-5 săpt. | 6-12 zile

Digital Influence on Consumer Habits – Marketing Challenges and Opportunities

Autor Nripendra Singh et al.

22 apr 2024

Preț: 563^.85 lei 612^.89 lei

3-5 săpt. | 6-12 zile

-8%

Corporate Management Ecosystem in Emerging Economies : Global Perspectives

Editat de Fred A. Yamoah et al.

20 dec 2023

Preț: 1010^.33 lei 1232^.11 lei

6-8 săpt.

-18%

Market Research with Panels: Types, Surveys, Analysis, and Applications

Springer Texts in Business and Economics

Autor Martin Günther et al.

28 aug 2022

Preț: 360^.47 lei

3-5 săpt. | 6-12 zile

Absolute Essentials of Marketing Research

Absolute Essentials of Business and Economics

Autor Bonita M. Kolb

29 dec 2021

Preț: 432^.16 lei

3-5 săpt. | 6-12 zile

Value First, Then Price: Building Value-Based Pricing Strategies

Editat de Andreas Hinterhuber et al.

28 dec 2021

Preț: 1074^.39 lei 1180^.65 lei

3-5 săpt. | 6-12 zile

-9%

The Routledge Companion to Marketing Research

Routledge Companions in Marketing, Advertising and Communication

Editat de Len Tiu Wright et al.

28 iun 2021

Preț: 1209^.56 lei 1630^.34 lei

6-8 săpt.

-26%

Autor Danielle Sarver Coombs

21 iun 2021

Preț: 740^.34 lei 1014^.17 lei

6-8 săpt.

-27%

Marketing Research Methods: Quantitative and Qualitative Approaches

Autor Mercedes Esteban-Bravo et al.

27 ian 2021

Preț: 983^.52 lei 1143^.63 lei

3-5 săpt.

-14%

31 dec 2020

Preț: 554^.68 lei 684^.80 lei

Indisponibil temporar

-19%

Dynamic Macroeconomic Models in Emerging Market Economies: DSGE Modelling with Financial and Housing Sectors

Autor Daniel Lukui Jia

27 aug 2020

Preț: 894^.13 lei 1090^.39 lei

6-8 săpt.

-18%

Autor Stormie Andrews

10 iul 2020

Preț: 137^.13 lei

3-5 săpt. | 6-12 zile

Marktforschung für die Smart Data World: Chancen, Herausforderungen und Grenzen

Editat de Bernhard Keller et al.

3 feb 2020

Preț: 427^.39 lei

18-23 zile | 6-12 zile

Corporate Social Responsibility in Developing and Emerging Markets: Institutions, Actors and Sustainable Development

Editat de Onyeka Osuji et al.

18 dec 2019

Preț: 800^.03 lei 930^.26 lei

6-8 săpt.

-14%

Strategische Positionierung und Markenführung von Flughäfen

Strategisches Marketingmanagement

Autor Jessica Gebauer

sep 2019

Preț: 505^.50 lei 656^.50 lei

6-8 săpt.

-23%

Food and Experiential Marketing: Pleasure, Wellbeing and Consumption

Routledge Interpretive Marketing Research

Editat de Wided Batat

25 iun 2019

Preț: 765^.40 lei 1028^.13 lei

6-8 săpt.

-26%

Researching Marketing Decisions: The Indian Context

Editat de Ritu Mehta

30 apr 2019

Preț: 997^.90 lei 1216^.95 lei

6-8 săpt.

-18%

Relationship Marketing in the Digital Age

Routledge Studies in Marketing

Autor Robert Palmatier et al.

2 ian 2019

Preț: 1002^.60 lei 1222^.68 lei

6-8 săpt.

-18%

Globalisation and Leadership in Africa: Developments and Challenges for the Future

Autor Okechukwu Ethelbert Amah

2 oct 2018

Preț: 417^.30 lei

6-8 săpt.

Routledge Interpretive Marketing Research

Editat de Yuko Minowa et al.

17 sep 2018

Preț: 766^.42 lei 1104^.09 lei

6-8 săpt.

-31%

Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful

Management for Professionals

Autor Sara Dolnicar et al.

3 aug 2018

Preț: 380^.88 lei

39-44 zile

Interdiscursive Readings in Cultural Consumer Research

Autor George Rossolatos

25 iul 2018

Preț: 480^.02 lei 592^.61 lei

Indisponibil temporar

-19%

Artificial Intelligence for Fashion Industry in the Big Data Era

Springer Series in Fashion Business

Editat de Sébastien Thomassey et al.

28 mai 2018

Preț: 1222^.94 lei 1491^.38 lei

6-8 săpt.

-18%

Chinese Consumers and the Fashion Market

Springer Series in Fashion Business

Editat de Yingjiao Xu et al.

19 mar 2018

Preț: 1110^.41 lei 1354^.15 lei

6-8 săpt.

-18%

Foundations of Marketing Thought: The Influence of the German Historical School

Routledge Studies in the History of Marketing

Autor D.G. Brian Jones et al.

14 dec 2017

Preț: 1000^.27 lei 1219^.84 lei

6-8 săpt.

-18%

Marketing Research: Planning, Process, Practice

Autor Riccardo Benzo et al.

19 dec 2017

Preț: 1041^.27 lei 1557^.28 lei

Indisponibil temporar

-33%

Contemporary Case Studies on Fashion Production, Marketing and Operations

Springer Series in Fashion Business

Editat de Pui-Sze Chow et al.

12 dec 2017

Preț: 1112^.15 lei 1356^.29 lei

6-8 săpt.

-18%

Marketing Research: A Concise Introduction

Autor Bonita Kolb

30 noi 2017

Preț: 1384^.78 lei 1798^.42 lei

6-8 săpt.

-23%

Market Research: The Process, Data, and Methods Using Stata

Springer Texts in Business and Economics

Autor Erik Mooi et al.

13 noi 2017

Preț: 751^.79 lei 976^.35 lei

39-44 zile

-23%

International Series in Quantitative Marketing

Editat de Peter S. H. Leeflang et al.

6 sep 2017

Preț: 2115^.56 lei 2579^.96 lei

6-8 săpt.

-18%

Economic Transformation and Business Opportunities in Asia

Autor Pongsak Hoontrakul

22 aug 2017

Preț: 787^.91 lei 960^.87 lei

6-8 săpt.

-18%

Routledge Studies in Marketing

Editat de John F. Sherry et al.

iun 2017

Preț: 1114^.70 lei 1359^.39 lei

6-8 săpt.

-18%

Autor Ken Rutsky

Preț: 234^.75 lei

39-44 zile

Marketing Performativity: Theories, practices and devices

Key Issues in Marketing Management

Editat de Katy Mason et al.

7 feb 2017

Preț: 766^.65 lei 1104^.23 lei

6-8 săpt.

-31%

Chinesische Staatsunternehmen verstehen: Leben und Arbeiten in China und die Möglichkeiten eines State Owned Enterprises

Autor Arnd Slegers et al.

20 noi 2016

Preț: 370^.98 lei

39-44 zile

Ethics and Neuromarketing: Implications for Market Research and Business Practice

Editat de Andrew R. Thomas et al.

28 oct 2016

Preț: 1001^.81 lei 1221^.72 lei

6-8 săpt.

-18%

Segmentation in Social Marketing: Process, Methods and Application

Editat de Timo Dietrich et al.

28 oct 2016

Preț: 1034^.09 lei 1261^.09 lei

6-8 săpt.

-18%

Formative Research in Social Marketing: Innovative Methods to Gain Consumer Insights

Editat de Krzysztof Kubacki et al.

17 oct 2016

Preț: 787^.29 lei 960^.11 lei

6-8 săpt.

-18%

Marktforschung der Zukunft - Mensch oder Maschine: Bewährte Kompetenzen in neuem Kontext

Editat de Bernhard Keller et al.

28 sep 2016

Preț: 399^.33 lei

39-44 zile

Alternative Market Research Methods: Market Sensing

Editat de Alison Lawson

20 sep 2016

Preț: 1330^.94 lei 1623^.09 lei

6-8 săpt.

-18%

Schriften zu Marketing und Handel

Autor Philipp Nikolaus Kluge

8 aug 2016

Preț: 535^.88 lei 695^.94 lei

6-8 săpt.

-23%

Analytical Modeling Research in Fashion Business

Springer Series in Fashion Business

Editat de Tsan-Ming Choi

31 mai 2016

Preț: 649^.87 lei 764^.55 lei

3-5 săpt.

-15%

Truth in Marketing: A theory of claim-evidence relations

Routledge Focus on Business and Management

Autor Thomas Anker

apr 2016

Preț: 454^.50 lei 534^.71 lei

6-8 săpt.

-15%

Routledge Interpretive Marketing Research

Autor Elizabeth Hirschman

feb 2016

Preț: 468^.43 lei 551^.09 lei

6-8 săpt.

-15%

No-Fail Retail: Merchandising Techniques for Stores

Autor Regina Blessa

23 noi 2015

Preț: 214^.27 lei

6-8 săpt.

Globalization of Indian Industries: Productivity, Exports and Investment

India Studies in Business and Economics

Editat de Filip De Beule et al.

16 noi 2015

Preț: 643^.16 lei 756^.65 lei

6-8 săpt.

-15%

A Marketing Model of Ethnic Consumer Behavior

Autor Jamie T. Peasant

3 aug 2015

Preț: 190^.52 lei

Indisponibil temporar

Business Intelligence for New-Generation Managers: Current Avenues of Development

Editat de Jörg H. Mayer et al.

21 apr 2015

Preț: 366^.69 lei

39-44 zile

Aufbruch in die neue Triade China – Indien – Russland: Erfolgsstrategien zur Zukunftssicherung europäischer Unternehmen

Autor Paul Fischer

24 feb 2015

Preț: 333^.26 lei

6-8 săpt.

Autor Julie Marie McDonough

25 ian 2015

Preț: 198^.95 lei

3-5 săpt.

Century 21 Jr. Computer Applications with Keyboarding

Century 21 Keyboarding

Autor Hoggatt Shank Barksd et al.

31 dec 2014

Preț: 512^.14 lei 634^.20 lei

3-5 săpt.

-19%

Ethnic Marketing: Theory, Practice and Entrepreneurship

Routledge Studies in Marketing

Autor Guilherme Pires et al.

13 dec 2018

Preț: 1000^.27 lei 1219^.84 lei

6-8 săpt.

-18%

Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies

Autor Philipp Klaus

4 dec 2014

Preț: 301^.72 lei

18-23 zile | 6-12 zile

Thailand und Deutschland: Wirtschaft, Politik, Kultur

Autor Andreas Stoffers

27 oct 2014

Preț: 436^.96 lei

6-8 săpt.

Shopper Marketing and the Role of In–Store Marketing

Autor Dhruv Grewal et al.

19 aug 2014

Preț: 917^.04 lei 1190^.96 lei

6-8 săpt.

-23%

Fmcg: The Power of Fast-Moving Consumer Goods

Autor Greg Thain et al.

12 aug 2014

Preț: 312^.83 lei

39-44 zile

Handbuch Marktforschung: Methoden - Anwendungen - Praxisbeispiele

Editat de Andreas Herrmann et al.

28 iul 2014

Preț: 1139^.02 lei 1487^.22 lei

Indisponibil temporar

-23%

The Handbook of Market Intelligence 2e – Understand, Compete and Grow in Global Markets

Autor HH Hedin

5 iun 2014

Preț: 257^.51 lei 344^.70 lei

Indisponibil temporar

-25%

Decoding the New Consumer Mind: How and Why We Shop and Buy

Autor Kit Yarrow

28 apr 2014

Preț: 132^.70 lei

3-5 săpt. | 6-12 zile

The ROI of Pricing: Measuring the Impact and Making the Business Case

Editat de Stephan Liozu et al.

17 ian 2014

Preț: 1005^.04 lei 1225^.65 lei

6-8 săpt.

-18%

Autor S. Sreejesh et al.

4 dec 2013

Preț: 371^.26 lei

39-44 zile

The Power of Customer Misbehavior: Drive Growth and Innovation by Learning from Your Customers

Autor M. Fisher et al.

noi 2013

Preț: 354^.54 lei

6-8 săpt.

Dynamics of Competitive Advantage and Consumer Perception in Social Marketing

Autor Kapoor et al.

3 oct 2013

Preț: 979^.88 lei 1272^.58 lei

6-8 săpt.

-23%

Laddering – Unlocking the Potential of Consumer Behavior

Autor E Holtzclaw

22 aug 2013

Preț: 151^.14 lei

3-5 săpt.

Cases on Consumer-Centric Marketing Management

Advances in Marketing, Customer Relationship Management, and

Autor VIMI Jham et al.

11 iul 2013

Preț: 976^.78 lei 1268^.55 lei

6-8 săpt.

-23%

Trade, Globalization and Development: Essays in Honour of Kalyan K. Sanyal

Editat de Rajat Acharyya et al.

iul 2013

Preț: 643^.48 lei 757^.04 lei

6-8 săpt.

-15%

Marketing Database Analytics: Transforming Data for Competitive Advantage

Autor Andrew D. Banasiewicz

2 mai 2013

Preț: 1123^.25 lei 1369^.81 lei

6-8 săpt.

-18%

E-Marketing in Developed and Developing Countries

Autor El-Gohary et al.

25 apr 2013

Preț: 1040^.25 lei 1350^.96 lei

6-8 săpt.

-23%

Advances in Marketing, Customer Relationship Management, and

Autor Po Li et al.

17 apr 2013

Preț: 1045^.56 lei 1357^.87 lei

6-8 săpt.

-23%

Editat de Riyad Eid

27 dec 2012

Preț: 1041^.86 lei 1353^.07 lei

6-8 săpt.

-23%

Interdisciplinary Approaches to Product Design, Innovation, & Branding in International Marketing

Advances in International Marketing

Autor K. Scott Swan et al.

4 sep 2012

Preț: 1071^.87 lei 1392^.04 lei

6-8 săpt.

-23%

Autor Lars Luck et al.

aug 2012

Preț: 156^.93 lei

42-48 zile

Online Consumer Behavior: Theory and Research in Social Media, Advertising and E-tail

Marketing and Consumer Psychology Series

Editat de Angeline Close Scheinbaum

25 apr 2012

Preț: 844^.81 lei 1030^.25 lei

6-8 săpt.

-18%

Autor Tracey Wilen-Daugenti

7 feb 2012

Preț: 681^.80 lei 749^.23 lei

39-44 zile

-9%

The Market Research Toolbox: A Concise Guide for Beginners

Autor Edward F. (Francis) McQuarrie

6 dec 2011

Preț: 641^.76 lei 755^.01 lei

6-8 săpt.

-15%

Research in Consumer Behavior

Autor Russell W. Belk et al.

27 oct 2011

Preț: 964^.88 lei 1253^.08 lei

6-8 săpt.

-23%

Autor Erik Du Plessis

2 feb 2011

Preț: 294^.19 lei

6-8 săpt.

Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research

Editat de William O. Bearden et al.

25 ian 2011

Preț: 994^.04 lei 1343^.30 lei

Indisponibil temporar

-26%

Qualitative Research Methods in Public Relations and Marketing Communications

Autor Christine Daymon et al.

24 aug 2010

Preț: 1337^.57 lei 1631^.19 lei

6-8 săpt.

-18%

The Handbook of Online and Social Media Research – Tools and Techniques for Market Researchers

Autor R Poynter

12 aug 2010

Preț: 456^.95 lei

6-8 săpt.

Autor Rajagopal

4 mai 2010

Preț: 774^.03 lei 1005^.24 lei

Indisponibil temporar

-23%

SAGE Advanced Marketing Series

Editat de David W. Marshall

18 apr 2010

Preț: 1169^.35 lei 1426^.04 lei

6-8 săpt.

-18%

Autor Patrick Kim Cheng Low

4 feb 2010

Preț: 391^.40 lei

6-8 săpt.

Sensory Marketing: Research on the Sensuality of Products

Editat de Aradhna Krishna

16 dec 2009

Preț: 1117^.88 lei 1363^.27 lei

6-8 săpt.

-18%

Qualitative Marktforschung: Konzepte - Methoden - Analysen

Editat de Renate Buber et al.

25 mar 2009

Preț: 642^.81 lei 756^.25 lei

6-8 săpt.

-15%

Consumer Behaviour & Rural Marketing in India

Autor Meenu Agrawal

31 dec 2008

Preț: 228^.67 lei 245^.60 lei

Indisponibil temporar

-7%

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