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How Firms Can Strategically Influence Open Source Communities: The Employment of 'Men on the Inside': Forschungs-/Entwicklungs-/Innovations-Management

Autor Viktor Lee
en Limba Engleză Paperback – 14 noi 2011
Firms have discovered that open source (OS) communities can be valuable
sources of innovation. However, the access for firms to these communities
turned to be intricate. One proven way of how firms can enter OS communities is via their personnel (“men on the inside”). Focusing on firmsponsored OS communities, Viktor Lee detects the specific functions of
MOI and how these individuals influence the community network by applying a comparative case study of two OSS firms. A netnographic and social network analysis of the community interactions of over 12,000 individuals was conducted. He concludes that firms can succeed in integrating a community into the firm’s development process with the help of the MOI.
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Specificații

ISBN-13: 9783834933874
ISBN-10: 3834933872
Pagini: 208
Ilustrații: XXI, 193 p. 48 illus., 3 illus. in color.
Dimensiuni: 148 x 210 x 15 mm
Greutate: 0.26 kg
Ediția:2012
Editura: Gabler Verlag
Colecția Gabler Verlag
Seria Forschungs-/Entwicklungs-/Innovations-Management

Locul publicării:Wiesbaden, Germany

Public țintă

Research

Textul de pe ultima copertă

Firms have discovered that open source (OS) communities can be valuable sources of innovation. However, the access for firms to these communities turned to be intricate. One proven way of how firms can enter OS communities is via their personnel (“men on the inside”). Focusing on firm-sponsored OS communities, Viktor Lee detects the specific functions of MOI and how these individuals influence the community network by applying a comparative case study of two OSS firms. A netnographic and social network analysis of the community interactions of over 12,000 individuals was conducted. He concludes that firms can succeed in integrating a community into the firm’s development process with the help of the MOI.